A hospital leader explains how consistent messaging and core values drive staff engagement across all levels. Without this alignment, organizations lose millions in potential productivity and retention.
You always assume somebody else is managing that. They're not. It's your job to make sure you're managing it. That's got to start from the top down, so it's being visible. It's making sure my message is clear and that what I say in one venue is not different than what I say in another venue. I open orientation this past week for the entire hospital. We had several hundred people there. And I talk in orientation, whether it's that, whether it's a nursing town hall, whether I'm going to talk with our physician groups or our other clinical leaders or our executive vice presidents about three things that I want everybody to do. I center all my messages around those three things. I need them to lead with love. I need them to be better tomorrow than they are today, and I need them. If they can help, they should. Those are three tangible things that people can do, and all of our core values and our strategy can fit into that easily. So whether you are the food service person that's providing nourishment for our kiddos on the floor, or you're me or you're somewhere in between, it's pretty easy to see how do I play into those three things. Constantly rooting in that same message and drawing everybody to that commonality is helpful.