Cameron HeroldFounder of the COO Alliance & Invest In Your Leaders Training

Stop Chasing AI Tools (The "Rent the Tech" Playbook) | Rachel Woods

29 Jul 2026 · 1 min

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Cameron Herold and Rachel Woods argue you should stop chasing new AI models and instead focus on owning your playbook. They write operational instructions in Google Docs so the same prompts work across Gemini, Grok, Perplexity, or OpenAI. The value is in what you tell the AI to do, not which tool you use.

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We've got Gemini and Grok and Perplexity and OpenAI. Which one do we use?
Any of them. We have a philosophy I mentioned, own the playbook, rent the tech. If you are chasing the tech or you feel like you have to be chasing the tech, there is a much easier way to think about all of this, which is the value of all these tools is actually what you're telling the tool to do. Slow down for a minute and you think about what am I trying to get AI to do? We even write our playbooks in Google Documents. We don't even write them inside the tools themselves. We have them in a separate thing because then you can run it in any of these tools.