Vision Means Nothing Without Execution—That’s Why You Need a COO | Scale It Simply (Podcast 482)

In the COO role, I really do believe. And Cameron actually talks a lot about this. It's this pairing and this partnership between the CEO and the coo, or the COO and the founder. You really need to operate as a unit and as a coo, your job is to support that founder vision. You need to understand that there's financial goals, but then there's also the vision of the founder and maybe like what they want to do and what their role needs to be and how their role wants to change as a result of you coming in. So it's not just about you, but also how does the founder or CEO want to operate and what do they hope to gain as a result of working with you? And that may be okay, I want to hand off certain departments or hand off certain things that I was doing, or I want to focus over here, be more front facing. And so it's almost like asking yourself, why does the company exist and how do I contribute to that? But also what is me coming in supposed to create for the company and the CEO or the founder?