Cameron Herold argues that 90-day performance reviews don't work because employees, like kids, need real-time feedback and immediate coaching, not quarterly check-ins. He compares growing people to watering plants: constant attention to confidence, skills, and connections beats waiting three months to tell someone they messed up.
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Here's a great little lesson from Grandma's Business Secrets. Grow people like you raise your kids. So here's the diagram of this one. Growing your people like you raise your kids. I often even visualize myself kind of watering them with a watering can. My job is to grow people's confidence, their skills, and their connections so that I can get more results through people. But let me talk about how Grandma passed on this wisdom to me. Grow people like you raise kids is Grandma's way of saying that helping your team Thrive takes just the same care and attention as raising a child. Just like kids, employees need guidance, encouragement, and the chance to learn from their mistakes. You wouldn't throw a kid into the deep end without teaching them how to swim, and you need to do the same with your team. You need to train them, create clear expectations, and then trust them to do their job. You need to celebrate their wins and coach them through challenges. You need to help them grow in their full potential. When you invest in your people, this is how they're going to become loyal, capable, and ready to take your company to the next level. It's also why I created the course Invest in www.growyourpeopleleaders.com, is growing the people. Kids also don't need a quarterly review. They crave positive reinforcement in the moment of doing something right, and they need quick intervention and guidance when they go off the track. It's exactly the same as your employees internally. They really need that feedback right away. It's pointless to do this with kids every 90 days. It's also pointless to do that with your employees internally. 90-day reviews are pointless. So grow your people just like you raise your kids.
