Cameron HeroldFounder of the COO Alliance & Invest In Your Leaders Training

Why your team is LOSING ⚽

9 Jun 2026 · 0 min

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0:22

Cameron Herold divides employees into three tiers: C players are cultural cancers who need to go, B players are solid workers who might improve with coaching, and A players deliver results and live your company values. Keep the A players and cut the C players.

C players are the ones that have to go to the glue factory. They're cultural cancers, they're a pain in the ass, they're hard to work with. B players are the good solid workhorses. For the money that we're paying, they might need a little coaching and mentoring. They grind it out for their hours of the day, they get the results. A true A player is somebody for the money that you're paying is getting the results that you expect, and they obsess and live about the core values and your vivid vision. That's an A player.