A founder making $7M annually is still doing the work. Set a $10M valuation target, then reverse-engineer the product, team, and operations to hit it in 3-12 months. That valuation lets you borrow against equity, cut costs, and step away while the company grows.
If you wanna move from 7 figures to 8 figures, the first thing that we do with clients is we set up $10 million as the valuation from day 1. That means that we look at what needs to be true for this business to be worth $10 million today. And that means that we have to develop a product roadmap. We have to know who's on the bus in order for us to be worth $10 million. Because as soon as we see that, we know exactly what we need to build. And for the next 6 to 12 months, we know exactly what levers need to be pulled. We know exactly what steps need to be taken in order for this 7-figure business to be worth $10 million or more. Why does that matter? Because if we're worth $10 million, now we can borrow against the business, have better negotiations with suppliers, drive down costs, and most importantly, we can actually incentivize the team to build the business for us rather than us be in the middle of all the operations of the business. This is where the entrepreneur's life starts to change. So we start the valuation at $10 million. It's the first thing we do, and then we backfill those steps because over 3, 6, 9 months, that entrepreneur starts to capture their life back, increase their profits, and motivate their team in a way so that they can walk away from the business and it starts to grow. That's the transition from entrepreneur to owner. And if you want to see what that process looks like, look for the link around this video.
