Transcript of a Freedom Fast Lane (FFL) session where Ryan Daniel Moran interviews Amanda Dixon about her Amazon physical-product business (baby head-shaping memory foam pillow). Amanda reports ~$100,000 revenue in six months, profitable, and $300,000 inventory on hand; she is considering pivoting from product to a service-based business for greater personal fulfillment. Ryan advises continuing the product business until she can quit her job, using it as cash flow and optional consulting bridge.
Chapters
I am so proud of our tribe. I am so proud of what we have done here at Freedom Fast Lane. I wish we could manifest a tribe member that we could talk to. Use the law of Amanda Dixon, the law of attraction works. Amanda, tell us a little bit about your business.
So I do have a physical product business on Amazon. As of right now, it's in the baby space. My main product at this time is a head shaping memory foam pillow.
It sounds very scientific.
Basically, we had a son whose head flattened out and so when we had our daughter, we realized we needed something to fix that problem.
All right, so how is business going right now and where are we looking to go?
Well, in the first six months, I have about 100,000 in revenue and profitable.
Congratulations.
I also have about 300,000 in value of inventory to then sell. So that's great. But all of the thoughts, with Freedom Fast Lane and coming here part of the tribe, I've really decided that what I want to do is more of a service type business. That I'm hoping that the product side can be a cash flow for that kind of breakthrough service.
Now, you said a lot of the ideas you're getting from the tribe and being here at Freedom Fast Lane are giving you the thought that you might have to pivot. So what specifically is making you think I should go out of a profitable business and go into a different direction?
Well, I know that where I want to go is profitable also, so I don't feel that that's a distinction. But. And I don't know if that was your specific question, but, but the reason is I never connected here with the product. It was always the who is my audience, how do I want to sell to that audience, what do they need?
Does it bother you that you don't connect here with the product?
Yes, it did.
Interesting. So from a business perspective, I would say keep doing what you're doing because you are looking at the ideal trajectory of what most million dollar businesses go through. 100 to 400, $400,000 from the get in those first six months and then scaling to a million dollar business after that 12 month trajectory complete. So you're right on path to have a really successful business that you can automate or then sell. I don't see any reason why you couldn't have a consulting side of it. Also be the cash flow that funds out inventory and the other things that you put into your business. But if you just don't like doing it, if you just hate it, if it's preventing you from doing what you want, you can cut it. But listen, all entrepreneurs think that there is grass that is greener on the other side. They all think it's going to be better if they did this or better if they did that. So from a business perspective, I'd say keep doing what you're doing unless it's causing you unhappiness.
Thank you.
No, give me that other thought.
Well, I am still full time employed in my job because I knew that freedom was what I wanted and I knew that the kind of. I did the research on this whole Amazon business thing and your teachings were one of the main reasons why I went this way. And so I just wanted kind of out of that job and wanted that freedom and that's why I went to the product side. Now, it's not that I don't like it, it's not that it's not good. It's that I want true freedom. And that true freedom is going to come through helping people and changing things and making an impact.
So then this would be my recommendation. Keep building the business until you're free of the job. That's freedom number one. Once you're free of the job because the business is growing so much, you might wake up and say, holy crap, I run a million dollar business or a multi million dollar business and I don't have to clock into a job anymore. I love doing this. Make the decision then if you're gonna go into a different route, but don't make it until the first goal of quitting the job is already complete.
That's kind of the question that I was, I guess I had in my head, but didn't know.
