Ryan Daniel Moran tells how he mentored a struggling business partner to focus on one thing: collecting customer reviews. Getting to 100 reviews became the lever that gave the partner clear focus and drove growth.
Don't ask me another question until you've got a hundred reviews. I'm thinking of a story of a brand that I started a few years ago and I didn't have time to continue running this brand. I partnered with someone that I trusted and that I knew, and I offered to mentor and invest in this person while he ran the business. A few months ago, he called me frustrated. He honestly was feeling like he was letting me down because the business was not growing at the pace that we both hoped that it would, and I said exactly what I just shared with you. Don't focus on anything else until you've got a hundred reviews. That gave him the focus. Every day, wake up and say, how am I going to go add a review today? How am I going to go add three reviews this week? If you're not thinking about all of the other opportunities in your business and you're only thinking about how do I go get a review today? You'll find a way to do it.
