Ryan Daniel Moran says the best move for growing your Amazon business isn't expanding to new markets like EU. Instead, launch another product within your existing brand to build something bigger and stronger.
People used to ask me, hey, I'm doing 100 sales a day, should I open up on Amazon EU? Because I think that I could add another 20 sales a day. I was like, you could do that or you could launch a second product in your existing brand and get to 200 sales a day. Both of those are effective decisions. Which one has the biggest upside that builds the overall brand and, and value of the business? Is it opening up another channel or is it doubling down on what's currently working right now? And, and the answer is usually doubling down on what's working until we have a really nice multimillion dollar business.
