Without cookies, eCommerce sites need to rely on high-quality content like blog posts and landing pages that answer shoppers' questions. This approach improves organic search visibility and helps brands rank higher on Google, similar to securing a prime storefront location.
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It's a Post cookies world. So what does that mean for your digital ad strategy? Hey and welcome to the WIX E Commerce Show. Today we are talking about what e commerce companies can learn from affiliate marketers. Because what affiliate marketers understand is that the best way to market in a post cookies world is by delivering value with high quality content. And that Google will reward you for that. Thanks Google. Think media rich guides like blog posts or landing pages that address the burning questions shoppers might have about a particular topic. Because if you are the go to resource in your category, you're gonna be the first website shoppers see when they search. And that's like the difference between having prime real estate on main street instead of that little side street. For more SEO tips you can use to improve your search rankings, check out the WIX E Commerce blog. Thanks for watching and more soon.