Wix eCommerce | How to Grow Your Business with Subscriptions & Memberships

3 May 2020 · 47 min
46:38

The webinar, hosted by Ariel and the Wix Pricing Plans team (Yarden, Paulus, and others), explains how businesses can grow by using Wix’s Pricing Plans app—formerly Paid Plans—to sell subscriptions, memberships, and product bundles. It begins with an overview of the booming subscription economy and why recurring revenue is more resilient than one‑time sales. The presenters showcase real‑world examples (fitness trainers, meal‑delivery services, music schools, software, and content creators) and then dive into the new features of Pricing Plans: free‑trial and trial‑plan options, the ability to pause/suspend subscriptions, flexible pricing, and package creation. They detail integrations with Wix Booking, Forum, upcoming Stores/Blog/Events, Zoom for live classes, and how to restrict pages or content to members only. The session also covers payment setup (Wix Payments, Stripe, PayPal, etc.), customization of the plan picker, communication tools (email marketing templates, chat, automations, and the Wix mobile app), handling offline purchases, and collecting additional member data. Throughout, the team answers live questions about inviting customers, best practices for communication, and technical details, emphasizing practical steps for businesses to transition online, especially during COVID‑19.

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