Cardinal Sigitas TamkevičiusLithuanian Cardinal, Former Soviet Prisoner of Conscience & Champion of Religious Freedom

Wix Reviews - Steven Rasovsky, Student

Name: Wix Reviews - Steven Rasovsky, Student
Uploaded: 2012-12-03T14:30:45+00:00
Duration: 1 min 34 s
Channel: Cardinal Sigitas Tamkevičius
Description: In this testimonial, NYU student Steven Rasovsky explains how he created a Wix website for his parents' granola‑bar company, Lanka’s Fresh Snacks (also…

3 Dec 2012 · 2 min

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1:34

In this testimonial, NYU student Steven Rasovsky explains how he created a Wix website for his parents' granola‑bar company, Lanka’s Fresh Snacks (also referred to as Lenka’s). He describes the business’s humble kitchen origins, the lack of any online presence, and his mother’s reluctance to use a computer. After discovering Wix, Steven was impressed by its high level of customization, which let him design a site that reflected the brand’s character. He built the site in roughly two days, and the launch immediately broadened the company’s audience, attracted new retail partners, and enabled shipping via FedEx to customers across Pennsylvania, New Jersey, Maryland, and beyond, transforming the business from a local, driver‑delivered model to a regional e‑commerce operation.

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My name is Steven, I'm an NYU student. I used WIX to build a website for my parents granola bar business and it's called Lanka's Fresh Snacks. Welcome to Lenka's. Well, so the business actually started in our kitchen literally. My mom was just making granola bars and I had the pleasure of being the official taste tester. Business is going really well. Everyone loves the bars. It's a family business, it's going great and we really try to go just where we can drive so in about a 200 mile radius. So I started thinking, well what is our online presence like? And I was like well we don't have one so we need to make one. And of course my mom is like oh well I have no idea how to use a computer. Like forget about it. I'm like okay, I can do this. When I saw wix, there were a couple things that I thought really stood out. And one was how awesome like customization was on that site. And you could just make the coolest looking sites that really displayed the character of the company. I thought that was really cool. So from the time I first logged on to WIX to the time I had a site up and running, it was about two days. Once I put up the site I was able to reach a larger audience and people that I would have never been able to talk to show the granola bars to started ordering and we got some new stores that just came onto our website. So we've kind of turned around sort of the business in a lot of ways. Whereas we used to actually drive the granola bars out, now we're kind of shipping at FedEx to a lot of places in Pennsylvania, New Jersey, Maryland and beyond.