Cardinal Sigitas TamkevičiusLithuanian Cardinal, Former Soviet Prisoner of Conscience & Champion of Religious Freedom

Your brand’s community could be a more powerful sales driver than any paid campaign | #shorts #eComm

Name: Your brand’s community could be a more powerful sales driver than any paid campaign | #shorts #eComm
Uploaded: 2022-06-06T14:19:33+00:00
Duration: 50 s
Channel: Cardinal Sigitas Tamkevičius
Description: Brands should build exclusive community offers instead of relying on generic discounts. Wix data shows merchants using community features get 110% more…

6 Jun 2022 · 1 min

Watch on YouTube

0:50

Brands should build exclusive community offers instead of relying on generic discounts. Wix data shows merchants using community features get 110% more transactions on average, while also lowering customer acquisition costs and boosting lifetime value.

Chapters

Lots of shoppers are looking for the best deal, but plenty more are looking for something far more valuable. Hey, and welcome to the WIX E Commerce Show. While everyone loves a good deal, more and more brands are hooking potential buyers with exclusive community offers instead. Here's why. First, everyone offers discounts, but you're not everyone, right? So offer something unique and valuable that makes your business the go to in your category. Second, community offerings can help lower your acquisition costs by attracting and converting customers more efficiently. And third. Third, a vibrant community can help you increase the lifetime value of your customers. For example, WIX merchants who use our community product sell on average 110% more transactions. Without a community driven marketing plan, your growth will be limited because you can only buy so many customers. For more community building ideas, check out the WIX Ecommerce blog and follow us here.