Two marketers break down how to align your message across Facebook ads, landing pages, and sales calls. They focus on the fractional CFO market and show why inconsistent messaging kills conversions in your sales funnel.
Two marketers break down how to align your message across Facebook ads, landing pages, and sales calls. They focus on the fractional CFO market and show why inconsistent messaging kills conversions in your sales funnel.
I made some changes in some marketing I did because I run a lot of Facebook ads, right? And I said one thing on the ad, one thing on the landing page, one thing on the calendar page, and, you know, one thing on the sales call.
And, like, I could get people through.
You know, the funnel and they would.
Book or whatever, but it felt like work. Like, it felt like.
Like I had.
To drag you.
Across the line and pull out every single.
Little sales technique that I could possibly have.
And then I just changed the messaging to be congruent the whole way.
And people were trying to buy before I got halfway through the script.
And I was like, what are you doing? Like, let me do my thing. So I found out.
That'S really important. And so, like, we should take a look at what he's saying. If we have a good.
Enough sample size.
