This is a YouTube video titled "Sales Mistakes Accountants Are Making! #fractionalcfo #corporatefinance #entrepreneur" created in June 2024. The content features a single speaker discussing common sales mistakes accountants make, such as charging by the hour, sending lengthy proposals, and lacking an effective sales process, with advice on how to improve sales outcomes.
These are three sales mistakes that accountants are making. First mistake is charging by the hour. Charging by the hour is a sure way to guarantee that you're never going to grow the firm to the size that you want it to. The second mistake in your sales process is sending lengthy proposals. If you've ever sent a proposal and then waited for it to come back and realize that they didn't send you the magic email with the words of yes, I want to get started and move forward, that can be devastating. The third is not only not having a sales process, but if you're doing a little bit better than that and you have a sales process, but it involves multiple phone calls and you're really shooting yourself in the foot, you don't want to spend all that time with the prospect before getting them to sign on. You want to spend it afterwards actually working and creating value for them. So if you want to learn why these things are really holding you back and what else to do instead, check out some of the other videos of my channel and if you're really interested for more want some help? Just click the link in my bio and we can work together on how to help you.
