Put your main point in the first one or two lines of an email, not buried after background. Readers often stop partway through, so lead with what matters most and add context after.
Chapters
How to write great emails. Tip number 5: Put your key message early in the email. When you're writing to someone and you're delivering a piece of important information, don't start with the history, the background, all of the things that led up to a particular event. Start with your key message. Start with the most important thing you need them to know. If you want people to understand something, tell them the punchline. Tell them the bottom line first, and then you can give more detail to provide context and If you don't do this, they may stop reading the email halfway through and have missed the most important thing you need them to know. How do you do it? Make sure that your key message is in the first couple of lines. Say what you need them to know in the first 1 or 2 lines of your email. If you do this, you will write great emails.