A spoken excerpt (YouTube transcript) where the speaker explains applying corporate networking skills to small-town government and real estate—using the Tony Robbins idea of creating a "raving fan culture" to build relationships with municipalities, fire departments, commissioners, and politicians so they invite collaboration, donate land, and bring the speaker back to improve communities.
So I used to, you know, work with Panera and Walmart and Costco and present to these heads of corporations and talk to them about why they needed to buy macaroni and cheese, for example. And so using those same skills with Small Town America and going and talking to municipalities and the fire department and county commissioners and state representatives is really all about that networking. And I use this term I learned from Tony Robbins and that is create a raving fan culture. And you say how does that possibly work in real estate? I don't get it. They're the ones that if I can create a raving fan culture with municipality, they want me to come back. They want to donate land to me from the land bank because they see how I'm improving communities. And what I've learned about politicians is anytime you can make them look good, just like I made the head of Walmart look good, they want to bring you back.
