A business coach argues that treating competitors as partners instead of threats opens up growth opportunities. Fixed mindset sees rivals stealing market share. Growth mindset sees their presence as proof the market is big enough for everyone.
Is your pie fixed or is it growing? Yes, as a business owner, it's very important that you work on the mindset. And the classic example of that is the fixed versus the growth mindset. What is fixed mindset? If you have a lot of competitors, that means they are going to affect your business. They're going to take, snatch your business away. But what is a growth mindset is that if you have a lot of competition, that means there is larger opportunities, opportunities of growth, opportunities of refinement, and most importantly, your competitor could be a great collaborator for you. Because people at the top don't think about competition, they always think about collaboration.
