This is a YouTube video titled "Curl Cult Brand Intro" created in March 2024, featuring Janine Jarman, founder of Curl Cult. The content is a monologue where Janine introduces the Curl Cult texture treatment, explains the certification process, and highlights the unique Pism Protex technology and the brand's mission to support stylists and textured hair care.
Hey, how's it going? Janine Jarman here, founder of Curl Cult, the revolutionary texture treatment. We are so excited to take you on this journey. It's such a fun process and easy and quick to use. So how do you get certified? Just go to our website, curlcult.com our certification is super quick. Why do we have to get certified? Great question. This process is like nothing you've ever done before. So it's important that you know the steps that are unique to the Curl Cult texture treatment service. Now let's talk about Pism Protex technology. This is totally unique to the Curl Cult system. What it is is pea protein and plex technology working together to create moisture, strength, and hydration all in one. We have a really tight styling range that is perfect for every hair type and texture, be it permanent texture or natural texture. Curlcoll is a brand for stylists by stylists. I still work behind the chair, and I'm so thrilled to bring a line that supports both the education of creating and the support of curls and texture. At Curl Cult, we dare you to do different. Come join the movement.
