first-90-playbook-101-final
This PDF is an Alpine Investors "First90" field guide and workbook for new CEOs (playbook for the first 90 days after deal close). It instructs incoming CEOs to "listen, learn, and build relationships," and provides practical materials: a discovery question set across six areas (Team, Customers, Sales & Marketing, Product, General Management, Industry), an 8-section onboarding checklist (Founder coordination; Management & Planning; Team & Culture; Customers; Product; Sales/Marketing/Market; Finance/System Stand-Up; Legal/Investing), a Findings Worksheet, Working Group list, and templates for Board Meeting deliverables including observations, prioritized opportunities, lever analysis, and a draft One Page Plan (OPP). The guide includes example diagnostics (e.g., NPS 47), sample financial targets in an OPP (Exym: Revenue $43.5M; EBITDA $12M), and recommended timing for deliverables (Day 60/90 milestones).
Questions this document answers
FIRST 90 PLAYBOOK (Alpine Investors) — First90 Workbook / Field Guide
Steve Reardon - Bill4Time & Mark Strauch - Alpine
6 (Team, Customers, Sales & Marketing, Product, General Management, Industry)
8 sections (Founder & Deal Team Coordination; Management & Planning; Team & Culture; Customers; Product; Sales, Marketing & Market; Finance, Stand-up Systems & Reporting; Legal & Investing)
NPS 47