0:51

In this brief segment, the speaker lists the core responsibilities involved in operating a franchise system. The enumeration covers strategic and tactical tasks such as territory mapping, staff recruitment, marketing, franchise development, menu creation, store operations, training and onboarding, handling client complaints, gathering positive reviews, brand development, and both national and local quality control. The purpose is to outline the breadth of duties that may be shared or divided between the franchisor and the franchisee, setting the stage for a deeper discussion of who should own each function.

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