A team walks through how they track social media trends across platforms and decide which ones to use. They focus on collaboration and data review to stay current without chasing every trend that pops up.
The number one priority in our group. We have 13 people on our team right now. Eight people that are in the office is educating. So we have a daily Slack channel where it's like, hey, this reel was released or this trend was released or whatever it is. This platform was added in. This is the algorithm change. This is like a new strategy or new pack. So we have that daily connection and then each of the girls has their own platform. So somebody focuses just on Facebook, somebody focuses just on YouTube because it's impossible to be an expert in all of them. So each girl really dives into a platform each month and they'll pick like the top five trends that are happening and they pitch it to the team. And then our team all goes in and they apply those trends and those tactics and those strategies to our clients profiles. And then 30 days later, we all look at the data, we see what works, what didn't work, what trend is still going, what trend is falling off, because that's just how it goes.
Physicians and High Earners — What Real Estate Can and Can't Do for Your Taxes
