10 Marketing Tips to Dominate 2020 (Make Money Online 2020)

People will love you, listen to you, learn from you, and buy from you when they feel understood, not when they just understand you. Welcome to the Dean Graziosi show. All success starts right here. The 10 most important things I've learned about being about marketing or being a great marketer are those same exact things. It's all about them and how you make them feel. Think about that and you can go off the slide there, Mike. People will love you, listen to you, learn from you and buy from you when they feel understood, not when they just understand you. When I talked about the story with my kids, the reason I told you to stick around is because it's the same in your business. It's the same with your spouse, it's the same with your co workers, it's the same with your employees. It's the same with your employer or the person above you. It's the same if you're going to sell online, if you're going to buy a house, if you're going to sell a house, it's all the same. People will buy from you, learn from you, sell to you if they feel understood. Number two, enter their worlds and finish their sentences. What's going on in their head right when you want to buy, sell. You want to fix your relationship, meet with your kid, anything you want to sell online, create a book, get real estate, whatever it is you need to enter conversations they already have. We all so many times I watch marketers. They love their product, love their service, love what they're doing. And they go out and says, people just need this. People do not buy what they need. Remember that. They buy what they want, they take what they want. People need to stop eating sugar. People need to go to the gym six days a week. People need to maybe stop smoking, stop drinking, but they won't do it until they want to. And how do you do this? By entering conversations in their head. Number three, talk to the point. Say what you mean. So many people just ramble, ramble, ramble. You want to get to the benefits. You want to get to, how it can affect their life. How can you get this deal? How do we make this happen? How do we fix this relationship? How do we go the next level? Say what you mean. Don't beat around the bush. Four, be enthusiastic and authentic. People respect honesty, transparency. We listen. If I came up here and shared this with you today, I was like, so today we're gonna learn about some ways I think I'm a good dad. And I hope that you will find it. You wouldn't listen to me. Like, ugh, I'm bored. I can't take this anymore. Right? Find enthusiasm. How do you find enthusiasm? Rob it from the past. Find something you were courageous, you conquered, you accomplished when you were younger. And just rob the way you felt that day and let the enthusiasm come out at the moment you're on. Tell fun stories. Marketing is storytelling. Tell them fun stories. If you pull that slide up, tell them fun stories with empowering messages wrapped in. You think you can't sell, you think you can't market. Tell a story. That's where people get engaged. If you look at all my videos, I do tell real life stories so you can feel and be a part of it. Storytelling is marketing. Number six, Reward Good behavior Unexpectedly. This is my eighth year of doing weekly wisdoms. I just send them to my clients. Unexpectedly. They you get my book and you get these three four minute videos. Not this intense training that we're doing, but I've been doing those videos once a week for eight years. When I find something new, I send it out to my clients. When I discover something, I always want to be that person that just one day go, oh, whoa. Dean sent me this. I didn't even ask for it. In life, when you do that to people you work with, you do that to people you buy houses from or sell houses to, or a banker or someone who rehabs your houses, or if you do it when starting a new company or do it with your spouse or do it with friends or co workers, you just bring in and say thank you. A letter this week, literally this week, write three handwritten letters to people who have made an impact on your life and just mail it to them and watch how your life exponentially changes. This week. Even if they don't even call you, it just does. You put it out to the world. Reward Unexpectedly. Next is they know when you care and they know when you fake it. I hope as you watch me here today, when I talk with no teleprompter and no script and nobody telling what they say, I hope you know that this is as real as I can be. I hope you know when I'm going through things, I share it. I don't try to cover it. When I tell you I fail. I don't pretend to be perfect and know it all. What I do know is that I'm evolving and I'm learning and I pay a lot of money to learn and I share with you what's best. And I hope you know that I'm not faking it right and that's what people need in marketing. Number eight, when problems arrive, instead of blame, find the root cause in your relationships, in your business. If you want to take your business to the next level, don't blame your clients. Find out what the root cause is. If you're not getting deals, if you're not selling deals, if your refunds are high, or in your personal life or the partner you're going to work with or the money you want to raise or the capital you want to raise, find out what the problem is. Find the root cause. Remember the story about Brianna? It wasn't she didn't want to go to school. It was the girl that treated her bad at lunch. When I found it, I fixed it down here, everything blossomed on the top. Number nine, be the person you want them to be. They feel incongruency. You know, I see people that are overweight and they're sloughing diet stuff online. There's people that tell you how to do time management who are late to their meetings. There's people who tell you, you know, financial advisors are the best. I have so many people come and go, I want to manage all your money. And I go, where's your money? And how much did you make on your money last year? And they're always like, oh, what's that got to do with it? It's like, what do you mean, what's got to do with it? If you can't. If you can't make a shit ton of money on your own money, what are you gonna do with mine? It's like people who come to us and say, we can rank you on Google, top of the charts, somebody Googles real estate, someone Google success. You could be first. I'm like, well, what's the name of your company? If I Google you, how come you're not in first? Well, yeah, be congruent if you want to, just be the person you want them to be if you're a parent. But also be congruent to your message and what you're selling. And then you don't have to remember it. You don't have to. My grandmother told me the best things. She goes, when you tell the truth, you don't have to remember it. And number 10, be the observer of your own thoughts and how they affect them. Just, let's just say I think the number one thing that you could do to help go to another level is be the observer of your thoughts. If you're stuck, if you're going through a tough time, I'm Sorry if you've been trying to get into real estate or any business and just not getting there yet, or going to the next level or you're doing a certain amount of deals and it's hard to find that next level. There's a lot of reasons. I'm not going to pretend I know it all. I won't sit here and say, just do this magic formula and all will be fine. But I do know this. When I'm stressed, when I feel I can't do it, when I feel overwhelmed, when I feel anxious, it's always my thoughts. Always, always, always. 100% of the time. We've all already accomplished so much. We've all already conquered fears and worries, maybe death in the family. Someone lost, someone you loved, left or broke a relationship or passed away, a business failed, you didn't get the promotion. You've already handled so much in your life and you've overcome. And here's what I know is the harder the obstacle to overcome, as hard as it is, you come out stronger on the other side. Without a doubt. Winston Churchill had the greatest quote. He said, when you're in hell, your only option is to keep going. Because what happens in so many cases, we're in hell and we freeze and we hope it'll just get better or we go back and we walk deeper into hell. So Winston Churchill said, when in hell, just keep going. And I want to tell you what can help you keep going is observe those thoughts of yours. Realize when they're not. They're not good thoughts, when they're disempowering thoughts, When they're robbing you of the next level. Just see this. If this is your goal. You know, I always talk about finding your vision and clarity on where you want to go. And you're here. What are the thoughts and the story in between? You clear those out and replace them with empowering thoughts and empowering emotions like courage and confidence and strength and discipline or fortitude or whatever word you want to use. When you replace that, all of a sudden, that story, those thoughts, they just get narrower and narrower and you realize they can't stop you anymore. I hope you enjoyed seeing behind the curtain of one of our inner circle trainings where each month we teach next level mindset, marketing and momentum. The three M's that I believe are the difference between wanting more and actually achieving more. If you'd like to be a part of, of our inner circle, we created a really special opportunity in these unprecedented times. Well, they're unprecedented times. So we created an unprecedented opportunity. And right now you can go to deansnextlevel.com that's deansnextlevel.com watch a quick video and see how you could be part of the inner circle for less than about a movie and dinner a month and gain those next level capabilities to thrive in these uncertain times. What's up? What's up? Hey, before you go, you need to watch these next few videos. They're absolute game changers. Hurry up and click right over here and watch them and I'll see you there.