Dean Graziosi walks through how he'd rebuild a business from nothing, focusing on the information industry. He emphasizes leveraging personal experience and using free tools like Zoom and social media to get started.
If you were to start all over today as an entrepreneur. So let's say you were working a job and now all of a sudden you, you're ready to hit the online entrepreneur space. What are the first three things that you would do to get started?
I would absolutely, positively go in the information industry because people pay for knowledge. I don't have to buy a product or a service. I don't have to have an Amazon, you know, warehouse. I don't have to ship anything. And today's world technology allows you to deliver. Look, we're talking on a zoom call right now. Like we can with the flick of our phone or our computer. There's no delivery cost, there's no expense to build it and it's extremely valuable. So number one, I would go in the information business. Secondly, I would pick something that I've already experienced. Listen, I'm a multiple New York Times best selling author. I could teach you how to write a book quicker and faster than anyone because I'm coming from a guy who has dyslexia. I went through a divorce and my kids are thriving. My ex is a friend and I found the love of my life. I'm in a three year relationship that every day gets better. We got married last year, we just had our baby. Like, I could teach going from the ugly pain of divorce and do that with compassion and emotion and making your kids thrive and then finding love. My wife, my ex is happier, I'm happier. And I could teach that. I could teach people how to be in the information business, which I do. Like I do with Tony Robbins. I could teach people real estate. Real estate is what allowed me to become successful. So my whole point is my life experiences. I would say knowledge industry, I would pick which industry and then I would niche that down. You're not just in the real estate industry, not just in helping write a book. I would pick, I would niche it down to the smallest piece. Like if it was, if I was talking about, you know, going through a divorce, I would say I want to go after people that are going through a divorce, that are heart centered, that are worried about their kids, worried about their future and want to make their kids thrive and want to be in love after. Like, I would niche, niche, niche down because there's still people that want that exact thing. I, I wouldn't, I wouldn't teach how to save it. I wouldn't be a marriage counselor. Like, I wouldn't want to teach people that don't have kids. Like, I would niche it down really far and Then I would start sharing that information everywhere I could and I would do a zoom call training because then I don't have to build a course, I don't have to write a book. I would say neck in two weeks, I'm doing a zoom call. I'm doing them for four weeks, two hours at a time. Going to show you how to thrive in uncertain times. I'm going to show you how to do real estate. I'm going to show you how to write the book. And I would deliver it through zoom and I would charge X amount for the zoom call and I would get my momentum and I'd be back in the game.
Yeah. So showing up consistently, getting yourself out there on social media, you know, it's not like the old days where it's like you had to have bricks and mortar and then you created the website and the logo and the branding. Now you can just know what you want to do and just create the social media channels and start talking, you know, just start sharing and that's how quickly things can.
Yeah. I mean, last. Last two weeks, I did a challenge. I called it the. I did the entire challenge. I taught every day live in a Facebook group, a free Facebook group. And I did most of it from home, just like this, speaking into my computer. And it was unbelievable. We had 125,000 comments. The campaign itself was unbelievably successful. All of it done through outlets that all of you listening have access to. What's up? What's up? Hey, before you go, you need to watch these next few videos. They're absolute game changers. Hurry up and click right over here and watch them and I'll see you there.
