Dean GraziosiCofounder @ Mastermind & AI Advantage | Serial Entrepreneur

If You’re Offended, You Miss Opportunities. Loved this conversation w/ @PaceMorby

20 Sept 2023 · 1 min

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A short conversation from a Dean Graziosi YouTube video featuring Pace Morby reflecting on what it means to "own your future." Morby contrasts having a single expected life path while growing up with the power of having options; he recounts a pivotal moment when a customer, Bethany Willis, told him "you don't own your future. Your customers do," which challenged him to learn rather than take offense.

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What does own your future mean to you? Owning your future I think comes down to options and being able to have those options. When I grew up, family of 12 kids, mom and dad still together, I had one option. It was following what my dad did, which was getting into construction very similar to you which was getting into automotive. Repairing cars. Yeah. And that was the option that was in front of you. And it wasn't until I had somebody come to me. Her name was Bethany Willis. She grabbed me by my shoulder, this is about 10 years ago. And she said, you don't own your future. Your customers do. And I'm one of your customers so I can say this to you. She said, you're a slave. Your business is a slave. Slave to my business. You do not own your future. I do. And it was a punch to the gut. I could have been offended by it or I could have said teach me.