Derek Cole argues against Band-Aid solutions that mask problems instead of fixing them. He compares temporary fixes to covering a wall growth without removing its cause, or taking medication that only hides symptoms. Cole insists on addressing root causes for lasting solutions, even if clients prefer cheaper short-term fixes.
Chapters
We're going to give you solutions. We're not going to give you Band-Aids. It's Band-Aids. It all is Band-Aids. The whole industry, our whole industry has been about Band-Aiding the problem. You know, putting a Band-Aid on it, not solving the problem. Not getting to what's— you know, there's something growing on the wall, just clean the wall, it'll be fine. No, it's going to come right back. Why don't you find out what's causing that stuff to grow on the wall and then fix that? That makes sense to me, right? That makes sense to you? I mean, I go to the doctor, I want to be healed of the sickness. I don't want a medicine to mask over the symptoms of the sickness. Does that make sense? So I want to— I want to cure. I don't want the Band-Aid. I want to stop bleeding. I want to cover it up. 64 years I've been doing it. Yeah, some people like it, some people don't like it, and they go with a cheaper option or a Band-Aid approach. That's fine. I mean, it's their, their choice, but at least you can't say that we were not real about what's really happening in your house.
All we need is just a love. All we need is just a love.