74: Abbey Ashley: Multi Seven-Figure Business Owner With Just an Online Course & Membership

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Before we dive into today's episode, I want to ask you an important question. Are you wondering why your hard work isn't reflecting in your bank account? If so, I've got something that could change the game for you. With my Digital Product Accelerator One on one coaching program, I'm on a mission to help entrepreneurs like you bank consistent revenue without sacrificing your time, time or sanity. Imagine shifting from 90% client facing work to enjoying consistent revenue from your digital products, all while reclaiming your time. You already know that you don't need another course and a one size fits all approach isn't going to cut it. What you need is a strategic long term plan tailored just for you. So if you're ready to build the profitable freedom giving business you've dreamed of, apply to work with me by going to destinycop.com apply I cannot wait to learn more about you and your business. Welcome to the Course Creators MBA podcast. I'm your host Dr. Destiny Kopp and I help business owners increase their revenue with digital products and automated sales funnels. In this podcast we tell the stories of ordinary business owners just like you. We talk about their story and how they got started, the challenges they've experienced and how they overcame them. These are discussions with real people who understand what it's like to own an online course or membership business. Before we begin our show today, I want to let you know that this episode is sponsored by our flagship Course in a Box program which helps you create your revenue generating course in less than a week. Course in a Box is available on AppSumo at a special deal and you can learn more about Course in a Box by visiting the link in the show notes. Let's jump right into our show.

And today my special guest is Abby Ashley. Abby is the founder of Virtual Savvy. She helps aspiring virtual assistants launch and grow their own own at home businesses from scratch. Abby started her own virtual assistant business in 2015 and was able to double the salary from her four time corporate job working only 20 hours a week in just 30 days. She has since gone on to grow a multi seven figure business and retire her husband all from working at her home business. It is now her passion to help others start their own VA business so they can taste the freedom and flexibility of entrepreneurship as well. Abby, thank you so much for joining me. I'm super excited to be here with you today. I can't wait to hear a little bit more about your entrepreneur journey and how you got to where you are today.

Well, thank you so much. I'm super excited for our chat.

So why don't you take a few minutes and walk the audience through. You can go back as far as you want, but walk them through your entrepreneur journey and tell us a little bit about how you got to be a seven figure business owner.

Yeah, so, I mean, I've always been an entrepreneur. I don't know if anybody listening is the same way, but I am just. I have ideas all the time. I have a notebook full of ideas that I probably never will do and probably never should do. But I've always just had this entrepreneurial brain. My dad was an entrepreneur and we would just sit and chat about business ideas even when I was a teenager. And I, you know, but I don't know if I actually ever imagined that I would be an entrepreneur. I just had all the ideas, but I don't know. For some reason I kind of went the traditional work route whenever I graduated college. I didn't start a business necessarily right away. And then I ended up becoming a mom. And I had a young kid at home and got pregnant again very quickly. And so at this point I'm like, I need to find something to do for myself. Number one, I was bored, if I'm being honest. I was sitting at home, very pregnant with a two year old at home, just saying, oh man, I've got to think of something to stimulate my brain a little bit because I feel like I had just been in like talking to a toddler for the past two years. And I also, you know, I mean, financially we weren't doing super well off. I was a stay at home mom, so we were living off of one income. My husband had gotten a huge pay cut. We're living in this basement apartment in a super expensive area. We lived in northern Virginia, which is just a very expensive area to live. And so I'm like, I need to think of something, something that I can do to work and also provide for my family. But I had dreamt of being a stay at home mom. It was like my dream. So I didn't want to give that up. So I thought, what could I do? And I went down several paths. I sold jeans on ebay. I started trying to make freezer meals for people and nothing really took off. A friend of mine suggested, hey, have you thought about becoming a virtual assistant? And if I'm honest, I had never heard of that. I didn't know what a virtual assistant was. I didn't know what they did, how they made money. But that night I went home And I just scoured the Internet. My husband was working late. He'd have to drive two hours to and from work. So I had a lot of free time at the time. And I, you know, just scoured the Internet. What is a virtual assistant? And I, you know, read what one was. Which, if, you know, if you're listening, you probably know what a VA is if you're listening to this podcast. But, you know, essentially a VA is any remote freelancer that can do admin, marketing, creative tasks for you. So things like blogging, invoices, social media, posting, different. I mean, there's so many different skills that you can do as a va. And I thought, I don't know how to do all these things, but I know how to do some of these things and I'm sure I could learn the rest of them. So I literally started calling myself a virtual assistant the next day. Went to some local networking meetings, was able to find clients. And it was just amazing when I showed up and announced, here's who I am and what I do. People actually needed it. And I think that that's one of the great things about virtual assistants is that people really need it. It's just, you're saying, I'm going to come here and I'm just going to help you, and business owners need help. That is one thing I've learned. So, yeah, I went on, and it was incredible because pretty soon into my journey, probably about six or eight months into becoming a virtual assistant, I ended up landing this dream client. It was a guy that I had read all of his blog posts, you know, every social media post, everything that he. All the content he put out, I just consumed because it was just really good rich content, all about email marketing. And so his name was Brian Harris, and he then had a business called Video Fruit. Now it's called Growth Tools. And I thought, this is my dream client. Well, I ended up sending a pitch to him that I worked about two weeks on. I'm like, I'm going to blow his socks off. I'm just going to show up and be like the best thing that's ever happened. And so I, I came up with this pitch that showed a ton of value. And he said, we've got to get on the phone and chat. He ended up hiring me on the spot to be a copywriter for him. And so I worked for him for a while. And what was so cool is that at the time Brian was doing these course launches, it was the first time I really got introduced to course creation. He would launch these courses and make hundreds of thousands of dollars in a couple of weeks. And not just that. I mean, he was getting results for students. He was very focused on his, his team and team development. Like, the whole thing, I'm just like, this is magic. Like, I love this environment. Like, this is what I want, you know, And I didn't know it's what I wanted until I was really in that environment where, you know, he had this thriving business that, that was able to accomplish so much and really help people and all of that and provide like an awesome team environment. So essentially, I, you know, started building an email list. It started very small, you know, asking my mom to be on my list, all my friends to be on my list, creating a little freebie and, you know, trying to get 100 people, 200 people. Once I got to a thousand people on my email list and I was talking about everything under the sun, anything I knew about, I would talk about. So even though I wasn't a branding expert, I'd tell what I knew about branding. Even though I wasn't a LinkedIn expert, I'd talk about LinkedIn. Like anything I slightly new about, I'd say, well, here's what I know on this subject, and that's kind of how I got people on my list. And so I honestly didn't even fully know who was on my list. It just had grown kind of from there. And so what I did at a thousand email subscribers, I asked my list, I emailed them, I said, what do you want to learn from me? You know, I'd love to develop an online course to help you guys. What do you want to learn from me? And it was overwhelming. The response. People wanted to know how I started a virtual assistant business. And honestly, I. I didn't even know that's what people wanted to learn from me. But I thought, I can teach that. Like, I know how to do that. And so one of the things that I learned from Brian and I think is kind of popular a lot of times in the online course community, which I am a total fan of, is to validate before you create. So rather than spending six months creating a course and then launching it, hoping people would purchase, I said, hey, this is the first time this course is ever going to happen. I created like a little sales page for it. Here's what I'm going to teach over the next 12 weeks. But it'll be kind of a live experience. And my plan was to record it and then eventually do it not as a live program, but so in My head. I thought, I think I'll eventually sell this program for $1,000 a piece. I'm going to sell it for 497. The cart's open for two weeks. Let's see what happens. And I was literally terrified. I'm pretty sure I had my first ever real life panic attack. Like, I went to the urgent care thinking I was having a heart attack. She's like, no, this is a panic attack. I mean, I literally.

You literally had one.

I literally, like, I'm like, laughing about it, but it was like a serious matter. Like, I actually, like, had a legit. My first ever panic attack during that because I just. I'm like, what am I doing? Like, I felt so out of my element. And I don't know what was scarier, like the launching or that people were actually buying. I'm like, oh, my gosh, people are buying this. And I think that that's honestly when the sales started coming in, is when I went to the ER thinking I was having a heart attack, because it was just this overwhelming, like, oh, gosh, can I do this right? Like this imposter syndrome setting. And of like, oh, I just sold a course. People paid me $500. Now I have to teach them something. What am I doing right? But it was so incredible. And, like, I got to help these students, and it was something I knew how to do, right? It was starting a virtual assistant business. So I created the content, got these students, like, they started celebrating their wins. You know, like, I got my first client. I, you know, some of them went on like a month or two into the program to quit their jobs. Oh, my goodness, it was incredible. And so at that point, I said, all right, this is it. This is what I'm doing. I love this. I love every part of this. And so I. I really reinvested that money back into the business. And a lot of what I did, I kind of took off of what Brian did and what I knew how to do, which was content. Like, I was a writer, I knew how to write. So I'm like, well, I'm going to blog. I don't really know how to get that blog out to people. So I hired somebody to do Pinterest for me. And so this was 2016, kind of the wild west days of Pinterest, I think. And so that was a huge source for the next few years of our traffic to the site was just. I had an organic Pinterest strategy. So I'd write these 1,000, 2,000 word blog posts. We would promote Them organically on Pinterest, people would come to the site. And so I just continued to grow my, my list. Every six months I would launch the course again. So we went on and we did our first, you know, I'm going to try to remember these numbers correctly, but you know, we did a, my first launch was about an $8,000 launch and then the next launch, I think it was like 20 something and then the next one was like 60 something. And then I had my first hundred dollar launch and then we had a $200 launch. And so it just kept, you know, or $200,000 launch. And it kept increasing and increasing to where, you know, our last launch was about a $750,000 launch, which still blows my mind. And, and we're hoping this July to hit our first million dollar launch. I know Chachi, the sales director on my team now, that's like his big goal. He's like, we're going to do it this year. Like it's okay if it doesn't happen, but it would be pretty cool. So yeah, this, this little, you know, company that I started with a laptop that I got off of Craigslist in my basement apartment has grown into. We're a $4 million online course company now, or we're on track to do 4 million this year. So. And then we, you know, we have 20 full time employees, we have contractors, we're training contractors. And it's just, it's really been a whirlwind. So that is, that is a kind of a lengthy, you know, lengthy version. But that is the beginning to where we are now.

And Abby, you gave us a lot to unpack here.

So I have a question for you. Now we can just dig in because.

I know that was all good stuff. So I guess my first question is how long was it before you, you know, somebody came to you and said, you know, why don't you try out this VA thing? And you went to some of these events, right, and said, I can do this, I'm out here, I can do this for you. Until you started working for Brian and the kind of the light bulb went off and said this online course thing is what I really want to do. What year was that? Do you remember?

I started my virtual assistant business in 2015 and I started working for Brian in 2016. So it was about maybe nine months to a year in.

Okay, and so you were working for Brian and then at that point, what did. At some point you stopped doing the VA type work and we just went all in into Building your email list. And you had that first course. Course launch, right? You had a thousand people on your list. What year was that?

So that was in December, that first real course launch. It's a funny question, so I will. I will answer it completely honestly. The first course launch where I made the $8,000 in a week, that was December 2016. What I didn't mention is that I had actually tried selling a course before that. It was before I had a thousand email subscribers. It was, you know, it was probably early 2016, so probably right around the time I started working for Brian. I'm. I want to. I want to do courses. Let me. Let me just create a course. And so I literally spent like three months creating a course, selling it to my list of maybe like 500 people. Blood, sweat and tears into that thing, you know, like, just. Just grinded it out on a course, and I had one guy buy it, and that was it. And I was like, I don't think anybody wants this course. And then, like, I think I named it, like, Passion to Profit and realized that that was trademarked. And then I got like a cease and desist letter. I'm like, I don't know what I'm doing here. Maybe I should learn how to create a course before I just jump in and start doing it. So that's. That's kind of the untold story of my. My actual first course launch. I should probably start with that version.

Well, you know, that's so relatable to people, right?

I mean, a lot of people can.

Relate to what you just did. And then I liked what you said about validating before you create. And you kind of took a different route, right, with your, you know, with your next one. And, you know, basically said, who wants this? Created your sales page, and that's when you had your $8,000 launch. Now, today, you've walked us through. You've had several different other launches. Are you. Does your team only do the. The courses or do you also also offer VA services? Tell us a little bit more about your business model today.

Yeah, so. So as of now, we're a team of, like I said, about 20 all across the United States, and we still sell that same course. I mean, it has gone through updates and reiterations. We've changed the name of it. We, you know, have updated the videos. They're not filmed from my Craigslist laptop anymore, but essentially we're teaching the same principles and the same things. And that wash, rinse, repeat has really served us really well. And for the Longest time. We just sold this one product over and over and over and over. And eventually a few years in, we added a secondary product, which is a membership, and so people can pay $47 a month to get access to tech courses. So we have over 60 tech courses in this membership, and we add a new one every month. So Canva, ConvertKit, Mailchimp, you know, Facebook ads, Pinterest management, just different services and software that you would potentially use as a virtual assistant. We release a brand new course every single quarter. So we. We also have a membership now, but they're both. That online course format. We don't do services ourselves, so we're not a virtual assistant agency. We literally just train our students and say, hey, you go out and get the clients. We don't take a percentage of their income or anything like that. It's literally just an online course format and you go on and provide your services to students. So we have the two courses now, and that's really been. That's just been it. Like, it's a very simple, streamlined model. And even, you know, we still do these course launches, and every single time we're like, all right, how can we. How can we make it better this time? Let's. How do we build upon what we have? And I think that that's. I think that's been a huge part of our entrepreneurial sex success is that, you know, we just, rather than completely scrapping everything we did and starting from scratch, we pivot. You know, like, oh, man, this was good, but how can we make it better? We'll pivot a little bit. Oh, how can we make this better now? And we'll pivot. And we've essentially been wash, rinse, repeat, been doing similar things for years and just building upon it. And I think that that has really helped us.

And I love the membership and what you kind of, how you package that. Let me ask you this. Do people go through your first. Your course first and then move into the membership, or can people just sign up for the membership but not ever take your course?

How do you have that kind of structured? Yeah, so, I mean, a lot of times when people are talking about, like course creators, they talk about a product ladder, right? Like have something for the people who are just starting and then something that you can advance and is a little bit, you know, for them to take after they're finished with the first thing and then something for them to finish after that and take people through a journey. I think that is a great idea. It's not necessarily what we do. And I think it was more just a like, what does our community need? Because we do have that giant Facebook group and so we can literally just ask, what do you guys need? So for us, the next logical thing for people to grow their business was this tech membership. Now, because we have a big audience, some people are successful virtual assistants and they really, they didn't take our course and so they, we let them just jump into the membership without ever taking our course. Some people, what we do is when you purchase that signature course on how to become a virtual assistant, we say, hey, do you want to just bundle these two things together? 50% of people who buy our course bundle with the tech membership. So it's a great upsell in a sense from a, you know, a marketing standpoint. But it also helps people because really, tech is one of those things that you can use to uplevel your services or you can use it in the beginning of, you know, well, I want to start posting myself on Instagram or I need to learn how to use Canva and I'd be able to help my clients more or maybe get more clients clients if I did this LinkedIn training or whatever. So it really, it pairs well for if you're just beginning or if you're more advanced. And it's something that people end up keeping for a long, a long time. Our churn rate is very low just because we, you know, it's something that people kind of hold on to in their back pocket no matter where they're at in their journey.

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So let me ask you this. You have a goal or your, your sales manager has a goal of having a $1 million launch coming up this year? I think fairly recent is coming up soon. Right.

Yeah. So July will be our launch. We'll see. Okay, who knows?

Walk us through. So you're planning for it now, I'm assuming, walk us through kind of your launch strategy. What are some, you know, things that you have planned? What are things that you're going to try and tell us a little bit.

About how you launch.

Do you do a five day challenge, a webinar? And what do you do for your launches? Great question.

So I love talking about this, by the way. My favorite thing.

Well, I know everybody's going to want to hear about a million dollar launch coming up.

I love geeking out over this. And well, and let me kind of, I'll preface with this, you know, because as you listen to my course launch strategy, it is probably, you know, people listening, it's probably very easy to think like, oh, let me just replicate that same thing. And I will say this, like my methodology when it comes to any strategy, right, when it comes to content creation or ads or social media or course launches or whatever it may be, is like I am going to learn from the best. So I will, I will always follow a proven strategy. So I, I invest in courses, I invest in coaching, I do all of that, right. I, I learned proven strategies. But then we also like myself and as a team, we go now, now is there anything we should maybe tweak because we really know our audience, right. And so I learned a lot about course launching from some of my mentors and different courses I took and things like that. But like for my audience, I'm essentially selling a, like a B2B product at a B2B price, business to business to a B2C customer. Like I am selling. Let's, let's be honest, it's a fairly expensive course. My course starts at $1,000, can go up to $2,500 like it is. It's a fairly high priced course for somebody who's like a stay at home mom or a 20 year old wanting to travel. Right? And so because of that, you know, a lot of like mentors, they, I would look at their course launch strategy and their cart would be open for one week. And we have just always said, I think our people need two weeks. Like our people need two weeks to like get their money together. They need two weeks to talk to their spouse or whatever it may be. Another thing is that like, you know, we have, we have a pretty open course refund policy because we just understand like a lot of the people, again, they're not business owners with like these six Figure businesses that it's like a thousand bucks. It's like for some of these people, if they get in and 30 days in, they don't have a client. Which is one of the things that we say, like, hey, you know, we don't guarantee you get a client in 30 days, but if you don't and you're like, I just don't know if this is for me. No questions back asked, money back guarantee. And for some people they're like, that's crazy. But for our audience it resonates really well because they're putting a lot on the line to invest in this course, you know, and so there's a couple things that we've done that it's like maybe like the experts would say don't do this, but for us it's like we just know our audience, right? And so I think that's a big important part of this is like follow a proven strategy, but then talk to your audience, get to know them, know their, their pain points and their desires and things like that. So what we do with all of that prefaced is that we do a lead up series. So our course launch essentially is a three week process. It is 21 days of intensity. So we do a week where I am going live every single day, engaging our Facebook group, you know, going live on my Facebook page in groups. We will like, you know, sometimes boost.

Those posts with ads.

We haven't done a whole lot with paid ads. Most of our strategy is organic, but we've experimented a little bit. One of those levers that we're starting to pull is paid ads. And so, you know, I go live every day, so I'm showing up, getting people, you know, and they know. I mean, we say we don't hide it. The course is launching, it's launching, it's launching this Friday. So on the Friday of that live stream is when we say the card is open, you know, come on in and we do a little like early bird bonus. So that first weekend, Friday to Monday, Monday ending at 8pm, early bird bonus, it's open. You know, scarcity and urgency, those are some of the two most important things you can do inside of your launch. And so we have little like spikes of scarcity and urgency throughout it. So we do that and then we focus that week kind of on just telling stories. That's kind of like once early bird bonus, you know, things die down a little bit. There's nothing scarcity, there's not urgency. And so that's where we kind of put the Heart into it. And we, we have like some video testimonials and we'll go live with the students, with some students who have been through the course and really give kind of like the story element of the course during those couple of days. And then on Friday we launch a weekend bonus. Okay? So we do another, we do another kind of spike of sales right at the weekend because we have some kind of a bonus that will say, hey, if you purchase this weekend, you're going to get XYZ this bonus bundle we've put together for you. Now we, of course, everybody who's already purchased the course, we send them a private email and say, hey, we're going to give it to you guys too. We're not going to like reward, you know, not reward you guys for purchasing early. So we give people a weekend bonus. Then the weekend bonus cuts off, right? And then we invite everybody to a webinar. So the next two days is a private webinar. And essentially what it is, it's the same training that I did the Friday of Open Cart. But it's like if you missed that webinar, if you weren't there, if you wanted to watch it again because it's crazy how many people show up to this and literally rewatch the same webinar. We're going to invite you to kind of this private webinar. And on that private webinar we give them back the weekend bonus. We say, hey, if you miss this weekend bonus, if you buy live on the webinar, again, scarcity and urgency, right? And of course they're marketing tactics. But I have found for me it's those people that they know, they want to take it and they just need that kind of extra push, you know, and it's in a sense helping them push and say, yep, okay, I'm going to do it. I'm going to take the leap by offering these little incentives. So we do, you know, we're bringing back the weekend bonus just for tonight. If you didn't purchase before, this is your time, get in now before this webinar is over. Right? And so we'll have a little spike on sales on that Wednesday and then we close cart on Friday. So of course there's another spike on Friday. That's, hey, it's the last day. We're not going to open this course again in six months. And so that is essentially how we do our full 21 day course launch. It's intense, but it's good.

I love that. And thank you for walking us through that. I love how you are going live in your, in the Facebook book, on the Facebook page. And it's a three week process. So that just, you know, kind of goes to show how many, how many touch points you need to reach your clients and to help kind of help them through that decision making process. So I guess a question I have for you and I love your rinse and repeat model that you have in your business. I think it is, you know, so many of us try all the different things and you know, if they're not working, we kind of move on to the next thing. But I like how you have, you know, focused on, you know, helping the virtual assistants that you have and kind of perfecting that process. What do you see as next steps in your business for the rest of the year? Yeah.

So I mean, I will say this and I think it's interesting that you bring it up. I. I don't know if you, if you're an Enneagram fan at all. I'm an enneagram7, which means I just have all the ideas all the time. Like literally all the time. Okay.

I'm a seven too. Just so you know.

You get it. You get it. And so the hardest thing, because FOMO like crazy, the hardest thing is for me to say no. But I think that that is, you know, I'm also a very high three. And I have looked and I'm like, man, some of these people that just kill it in course launches, they just launch the same. And I'm like, I. I think I just need to say no to almost everything, you know, and let me use my creativity and my ideas to think of more ways we can build upon the same thing that I'm selling over and over. And I really like, it's been so hard and. But I've done it for a long time, since 2016. Now. Just said no. Nope, we're sticking to this. We're sticking to this. Let's. Let's build upon this. Build upon this. And it's worked. Right? And so I'm very excited because one of the things again, we've kind of pulled our audience. We've realized our own pain points as, as a business, you know, as we've grown, is hiring VAs and so and creative freelancers. And I feel like a lot of the marketplaces out there that where you can hire freelancers are very impersonal. Race to the bottom dollar. It's hard for you to find somebody. I'm like, I just want like a team member. Like, I want Somebody to love my business and care about my business like I do. And so we have actually decided to build out a freelancing marketplace. I'm literally doing something brand new. It's a SaaS product or building a freelancing marketplace that's focused on culture and, and connection and long term team fit. So that's kind of its own beast. And that's one of those things that I've been able to now grow a team of employees and contractors that mostly runs the business for me, if I'm being honest, because we've just done the same thing over and over. It's wash, rinse, repeat. I spend less than five hours a week in my business. And so it's now given us the margin to go. I can finally do something new. And I'm so excited because if, you know, enneagram sevens, we love new things. So yeah, we're launching a sat. I took my COO with me and she and I together are launching a marketplace for virtual assistants, creative freelancers and clients to connect. So that'll be launching February 2022. But yeah, so that's what we're working on now.

Oh man. So I'll have to have you back on the podcast at some point so you can talk about that because I love it when these online course creators are launching this SaaS products. I'm actually interviewing another one who has done done something similar with hello Audio. So I'm like so fascinated by, by all of that, so super interested in what you have going on there. So my closing question for you, Abby, is what advice do you have for other online course creators or entrepreneurs out there?

So we have core values in our company. We talk about our core values all the time. We literally have like, we have a Slack channel and every weekly meeting we say, okay, what's the way? We've seen our core values this week. So our core values are very important to us. And one of our core values is action over perfection. And it is the one that just sticks us in the gut sometimes because it's very difficult. But I think that so often we get stalled by our own fear, either inadequacy or comparison of, oh, I can't, I can't launch this yet. I can't put it out yet, whether it's a website or a course or whatever, because it's not perfect yet. And if there's one thing that has served me well over these past few years, it is just embracing action over perfection, knowing that mistakes are going to happen along the way. And trust me, we have made some big mistakes. At one point, when our list was 40,000 people, we accidentally tagged every person on our list with every tag that we had. So all 40,000 people in our audience got about 50 emails from us all at once saying, congratulations, you purchased this thing. You purchased this thing. You canceled this. How is this, like, every email sequence we got got like. We have made some very big mistakes along the way. But you know what? Action over perfection. You just keep moving forward and. Yeah, so that's. That's probably my biggest piece of advice for sure. I love.

I love that.

Um, can you let people.

And by the way, tagging everybody, just so people know, that was a big one.

That was a real. We called. I was in Chicago at the time, so we called the Chicago Fire, which is probably not a good thing, but that's. We're like, remember the Chicago Fire? Because it was literally. Oh, my gosh, it was so bad. It was so bad. But we made it through, you know, and our audience, we.

We lost probably about 5 to 7,000.

Email subscribers in, like, a day. And there. And. But. But we recouped. We came together. You know, at the time, there were just three of us. There's 20 of us now. It'd be a lot easier to recoup now. There were three of us at the time working on this little business. But we. We sent out emails and we responded to angry people thinking we had charged their card when we hadn't. And we got through it. So, you know, no matter what you're facing, always remember you didn't tag every person on your list with every tag that you have. It could be worse. So.

And that's one good, good takeaway from this.

Abby.

Where can people find you?

So the Virtual Savvy, if you, you know, maybe you're newer to the online course world and you're like, I just need money fast. I personally believe that virtual assistants is the fastest way to make money online. So we have a free checklist. It's the virtual savvy.com checklist. And then if you're interested in hiring VAs, we. You know, it's not launched yet, but Hel is our wait list. It's H e L L o S a v D v y. Hello, savvy.com. we are launching a marketplace, and it's going to be amazing. I'm speaking it in faith because we're building that thing right now. And it's. It's fun. It's fun to go on a new adventure for sure.

And I'm definitely going to sign up for hello Savvy because I'm always looking for virtual assistants in various things. You know, some a project will come up and I'm like who has expertise in this? So we're always searching for that. So thank you for that and I wish you the best on your new adventure. I think that's going to be so much fun for you.

Thank you. I'm very excited for it.

So Abby, thank you so much for joining me today. I loved hearing about your journey from being a stay at home mom to launching this multi seven figure business that you have and everything that you've accomplished. I love your kind of rinse and repeat type model that you have and definitely wish you the best in this SaaS product that you're working on.

Thank you so much for having me. This was a lot of fun.

Thank you. Thank you so much for joining us today. I hope you enjoyed this episode. If you love the show, we'd appreciate a review on Apple Podcasts or your favorite podcast platform and show us some love there. Have a great rest of your day and bye for now.