Why We Must Be More Human in the Metaverse with Vincent Hunt - Step into the Metaverse Podcast: EP11

Another way that I see brands using the metaverse is again, building better connections with their consumers or the people, the loyal people that are connected to them. We start to see a little bit NFTs. I think we're going to see more of it NFTs in NFTs. As brands start to realize, oh, wait a minute, so our biggest fans can actually buy NFTs, have deeper access to the things that we're doing. Web3 becomes the backbone of these things and we can extend deeper experiences. Yeah, absolutely right. So there's tons of implications as it pertains to brands. Brands who are not thinking about this are probably doing the wrong thing right now. It's kind of like not thinking about social media or the web in general. You know what I'm saying? It's really that big. And this isn't just hype. This is like, again, I look at it as the next evolutionary step of what the web is now. Like, it's moving into this. So the metaverse is just a really, really cool name for, again, this evolution of step that we're about to take.