Dr. Noah St John says your mind generates excuses after you set a goal, what he calls "head trash." One client calculated his limiting beliefs would cost him $1 million over the next year. Assess what yours are costing you.
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Your head trash is costing you right now. So the point is, for everyone listening, I want you to go back to your goals, right? We always start there. We always start with what do you want? Because it would be idiotic for me or anyone else to come in and say, well, here's what you should want. And I get so annoyed when I see coaches or gurus doing that. Well, you know, you should want this and you should want that. Why? Who are you to say what I should want or shouldn't want? Now, I know we've all heard this a million times. Oh, we got to set egos, set egos. Yes, we've heard it a million times, but here's what you haven't heard. And this is ironically the most important part, which is it's not the goal, but it's what happens after you set the goal that's actually the most important. The very next thing that happens is you're going to list all the reasons why you can't do it. Yeah. So, you're going to say, well, you know, I want to go from $100,000 to $1 million, but I can't do it. Your head trash is costing you right now. In other words, if we don't take out your head trash, how much do you think that's gonna cost you in the next 12 months? Without batting an eye, he said, $1 million. We were taking a 7-week vacation, driving all over the country, and he literally said, thank you, Noah, for changing my life. So, what is the moral of the story? What does this mean for everyone listening? I want you to think about right now, how much is your head trash costing you?