Dr. Noah St John discovered that self-help books miss one crucial factor preventing intelligent people from reaching their potential. He realized in 1997 that this missing element has nothing to do with the habits most books promote.
So then fast forward five years later, in 1997, I had these epiphanies, and I realized that all those books that I'd spent all those years reading—they missed the one essential element that was holding not only me back, but millions of people like me. And that is why so many smart, creative, talented people hold themselves back from the level of success they're perfectly capable of. And it had nothing to do. With the surface-level habits that everyone was talking about, you know.
