Dr. Noah St John argues mindset accounts for roughly 90% of a business owner's results. Most entrepreneurs self-sabotage with limiting beliefs instead of tackling tactics like list-building. Confronting this "head trash" is the essential first step to reaching seven figures.
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So we start with 7-figure beliefs. Right? So everything starts, as I mentioned a moment ago, with your inner game. Right? Your inner game is literally 90% of your success. Yes. So many people just very simply don't think they can do it. It's just that simple. They're like, then, then they even hear 7-figure expert, like, well, I could never do that. And then I go, okay, you're right. I mean, if that's what you're saying, then you'll prove it to yourself. Exactly. Exactly. So that, that's why we start there. Now, by the way, just for the folks listening, I want people to notice that just right there is totally different from what the marketing gurus are doing. Because the marketing gurus, what they do is they start on page 1 with, all right, here's how we're gonna, you know, make a lot of money. Here's how we're gonna build your list. Here's how we're gonna whatever. And they totally ignore the fact that we're dealing with human beings. Last time I checked, most business owners are human beings. Hmm, interesting. Right? And most human beings have a lot of what I call head trash.