Dr. Vince Leone advises chiropractors to recommend laser and shockwave therapies to every patient to boost revenue. He describes how a patient treated with laser for tennis elbow returns months later requesting the same treatment for a shoulder issue, creating repeat business. Leone says clinics should maintain multiple lasers and shockwave units, as consistent recommendation turns underused equipment into significant income.
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Concentrate on building confidence by hitting singles and doubles, those smaller packages, and see that, oh, your bottom line starts to go up every week just by recommending it to every patient. Laser or shockwave, laser or shockwave. And the worst they can say is no, and then you just do your normal chiropractic stuff on them. But my experience is a large percentage of the patients Are gonna choose the laser and shockwave, which is why we can keep 6 lasers and we have 1 shockwave. We're thinking about getting maybe a second one. But the reason that's grown is just recommending it patient after patient after patient. And the neat thing is, you'll have a case, say you had a tennis elbow case, and you did 6 extremity adjustments and 6 lasers on it, and it cleared it up. Well, that same patient will come in a year later, 3 months later, whatever, and say, you know, Doc, that laser sure worked good for my elbow. I got this shoulder thing going on now. Do you think that laser would help that? Well, let's examine it and let's see. And you examine it and, oh yeah, I think that is gonna help that. The laser works so good on so many different conditions, patients will literally request it. They'll say, well, the laser worked good for this last time, or they won't request it, but you'll have had success with another case in the past. And so they'll come in with a new presentation of something and say, well, let's do the laser. That worked pretty well when we worked— when we did it on that other condition last time. Oh yeah, that did work well, Doc. Yep, let's do the laser. And so it's really that easy. I see so many of our So many clients and so many docs I talk to that they have one laser and they barely use it, or they have one shockwave unit and they better use it. You're sitting, docs, on a Mercedes-Benz. It's sitting in your garage, in a sense, in storage, collecting dust. Old-school therapies like ultrasound and electric stim, they have their place, but they're The technology we have nowadays is so far beyond those things that if you have these services, you need to recommend them and recommend them with confidence. And I promise you, if you do that, docs, you're going to see so much increased revenue. Uh, it'll be, it'll be a game changer over the course of
