Dr. Vince Leone shares three automated marketing tactics for clinics: in-office signage for new services, twice-monthly educational emails, and a recurring "Did You Know" series about specific treatments. The goal is to convert patient awareness into appointments through free evaluations.
This is one of the most simple things that you can do that is essentially quote unquote automated, though it's not tech involved, but just good quality signage in the office that alerts your patients that, hey, this is a new service that you offer. You should be communicating with your patients via email with good quality information on a monthly basis, ideally twice a month. And I think that's where I would personally start is just making sure that All those 3 assets are aware of this new service that you offer. And then obviously offer them an evaluation to figure out if they're a good candidate for care.
You got everything you need right there. Yeah. Just utilize that. And the email thing, that's right on the money. I do a series every month called the Did You Know series. And it's, hey, a couple emails. Did you know that we can treat chronic knee pain? And then you, Lay out what you can do for it and send out a couple of those a month. Or, did you know we can help?
