Dr. Vince Leone says your clinic's reception area is everything. Walk in as a patient would: check if chairs and floors are clean, trash cans are empty, and your front-desk person is genuinely warm. That person should be your best schmoozer.
And your front desk person, that should be your most people-friendly. Of course, the first thing they're going to see, maybe not the bathroom, but then maybe the next thing or the first thing will be the reception area. Yep. Sit, sit in your reception area just like you were a patient and look around and, and, and see what you see, the, the artwork and how the cleanliness of the floors, because people sit At those chairs every day is, are they clean, or is there dirt anywhere around those chairs? Make sure that is all cleaned frequently, especially right at the end of every day. That should be cleaned up in that area. And all trash, anywhere, anything that is emptied out. You don't want any appearance that there's a half— a half-full trash can sitting somewhere in the— reception area. And your front desk person, that should be your most people-friendly— that should be your schmoozer. The first person that walks in the door, they— that the patient is greeted by, that's your schmoozer, is your front desk person. And they should be warmly and enthusiastically greeted when they walk in the door.
