Frequently Asked Questions about High Ticket Niches

Dr. Vince Leone shows chiropractors how to add high-ticket services like spinal decompression and neuropathy programs to generate $240,000 extra annually. His 4-step system covers protocol, pricing, marketing, and enrollment. Case studies show results: Dr. Pankinen hit $79,500 in one month, Dr. Fanger jumped from 18% to 61% enrollment.
Chapters
Hello and welcome everybody to the High Ticket Niche Masterclass. My name is Dr. Vince Leone from Specialized Practice Consulting. I help doctors with the training, the marketing, and the enrolling for these high ticket niches, niches such as decompression, neuropathy, and knee pain. And today you're going to get some crucial information as you move forward on this path of adding and/or growing these niches in your practice. I'm super excited to have you here. So let's go ahead and dive in. And my goal today is very clear and simple. I want to show you the possibility of these high-ticket niches and adding $240,000 a year to your practice, or $20,000 extra a month in cash. It's not only possible, it's probable when you follow this simple system that I'm going to lay out for you today. And if I could show you how to add an extra $240,000 a year without wasting a ton of time and money on overpriced equipment and shenanigans in the industry, would you be okay investing a fraction of that For me to teach you those ropes, right? So you don't have to make all those mistakes that I made since 2010. I hope so, but at this point, we'll discuss that later. Don't worry about that. I'm gonna pack this masterclass full of great information for you so that if you're just getting into this, then you'll have an excellent idea of, of the pitfalls to watch out for and what to focus on. If you already have a niche and you're not getting the success that you anticipated, You're probably just 1 or 2 key pieces away from making that happen. So I'm really happy that you're here. This is gonna be great for you. And with these niches, it can just— it can change lives. Like, you know, Dr. Pankinen, in 2020, he had— he's a client and a good friend of mine— in 2020, he had his biggest year in practice in 20 years. Wow. of practice. And I love getting texts like these. I always tell my doctors, hey, let me know when you're rocking. And they always do via text. Record collection week, $20,000. Record collection month, $79,500. So, so cool. And what's really fun, he was recently on a vacation with his family. And he said it was the first vacation ever where his wife was not concerned about finances or complaining or anything of that nature. She just had a great time. In fact, she even Upgraded them to a VIP excursion on one part of their trip. So that was really, really cool to hear. When we add these niches and we get more time, we have more energy because we're not adjusting all day, every day, and more wealth, right? So we can start stacking cash, stacking our retirement, investing in real estate, putting money away for kids' school, all that good stuff. It's such— It's It's like an eye-opening experience when you start to see these things work in your practice. And right now, if you— wherever you're at, right, you're in your journey and you may be right at the beginning or you may have a niche and you want to grow it, but you're at an inflection point right here, A and B, right? Dr. A and Dr. B, and this is what it's going to look like on one side or the other. So, Dr. A, invest in great equipment. Invests in a great mentor, follows a proven protocol, implements proven pricing, follows proven marketing, implements proven enrollment strategies, delivers outstanding clinical outcomes, probably the number one thing I would say, and has a successful niche without wasting time and money. That doctor is happy, they're thrilled, they're having so much fun in practice. Dr. B, on the other hand, they'll invest in good equipment, they don't invest in a mentor. They kind of piece a protocol together, they take some info from the equipment company, they'll talk to a friend or a colleague and get some information, they'll kind of piece it together, they'll guess at a price point. Well, so-and-so's doing this, I'll kind of do somewhere close to that. Their marketing is haphazard, they grab an ad from here or there, and they use a traditional ROF that you would use for a standard chiro patient. We typically hear things like, no one has any money. That's going to happen if you use a traditional ROF. They deliver unpredictable clinical outcomes. This leads to a loss of confidence in the doctor, and what happens is now this doctor has an unpredictable and typically unsuccessful niche practice, and they end up selling their equipment, whether it's decompression or laser or shockwave, whatever. You start seeing these on the Facebook groups, right? Oh, I got a decompression table for sale, blah blah blah. That's that's the route I do not want you to follow right now. Dr. Fanger, another client of mine, was in that Dr. B group before he came to me, and they were doing about twenty twenty five k a month, and with an eighteen percent enrollment rate—not good. So within thirty days. He just dove into the report of findings training. Within 30 days, he had increased his enrollment rate to 61%, and now he just had his biggest month in 9 years of practice, did $45K, and he had all the right equipment, about $75,000 worth, but hadn't hired a mentor and was struggling, right? So he was tired of taking that route of Dr. B, hired me, and had dramatic and extremely fast results. And I'm happy to say I got this text recently. July 8th of 16, August 7th of 12, and so far in September, 1 of 1 doing $45K. Love that. Okay, it's the power of these niches, but you got to do it right. You have got to do it right. And here's where it gets exciting. Today I'm going to reveal in this master class the simple 4-step profit niche system for chiropractors, because unfortunately As I just said, many doctors have tried to successfully add a high-ticket niche to their practice, but they failed. They see the value in it, but they don't have the skills to execute, right? They're trying to make it up as they go. You can't do that. So today I'm gonna show you what's worked at the highest levels of practice. Our clinic did $150,000 to $200,000 a month. A month, guys. So I've been there and we built it from From the basement. Started with pretty much nothing. I started my neuropathy practice doing like $10,000 a month. So I'm gonna show you how that has worked and how you can model it. More importantly, how you can model it. Tony Robbins said you can shrink decades into days if you just find someone who's doing what you wanna do and you model them. So Dr. Simmons, perfect example. When we started working together, he'd bought a practice that was doing $7,000 a month. And, you know, and Dr. Simmons came in with his hair on fire. He was ready to rock. He, you know, this text was a while ago. He did $40 grand. He's up to like $45 and $50 now. He's crushing it. And he just, just, just decompression, just one niche, and then his chiropractic practice, absolutely crushing it. Now, I, I talk to a lot of doctors and I get a few questions. So here's 3 questions that I hear a lot. And so let's just address those and get them out of the way. One, do I have to spend a lot on marketing? Right now, if you don't know what you're doing with marketing, if you don't know it, if you don't know what you're doing with anything, it's going to be expensive because you're going to make a ton of mistakes, right? But when you embrace marketing like we talked about in step number 3, the Houdini Method, You can turn marketing dollars into an investment, right? Because when you learn to plug in $1,000 into the marketing machine and you get $5,000 out or $7,000 or even $10,000 back, guys, that's called arbitrage. And then once you start tasting that type of return, then you're like, I want to put as much money in this machine as possible until it breaks. So it's not expensive, it's an investment. Okay, but again, you just have to embrace it. You got to put your business hat on. You got to start working on the business. Okay, go up to that 30,000-foot view and start, you know, hey, sales and marketing, how do I get better at that? How do I bring more of these patients into my clinic? Because goodness gracious, I did 3 last month and added 15 grand. Haven't seen 15 grand in cash in my whole career. You know what I'm saying? So marketing is not expensive. It's an investment. And by the way, when you start thinking like this, you're in like the top 3%. So does it take a lot of time? Okay, let's be real. Will it take some time to become an expert and level up? Yeah, of course. I'm not going to blow smoke. It will absolutely take a little bit of time. You will need to invest some time and resources to level up. Is there a way to expedite that process? 100%. That's what we do, right? Instead of trying to figure this out all on your own, we have a very straightforward step-by-step system to make you an expert, right? So you can spend a lot of time, but you don't have to, okay? But regardless, when you invest this time, whether it's a lot or a little, and it will pay off in the end, okay, if you can get the marketing right and you can get the enrollment right, okay? So does it take a lot of time? No, it does not have to take a lot of time. You need to find a model and just follow that model. That's how you save time. And then finally, what if I have a hard time enrolling patients? This is a big one. And by the way, it's certainly valid, right? Because a lot of doctors are concerned. They've never enrolled a patient at 3 grand or 4 grand or 6 grand or 5 grand. Here's the key. It's confidence, right? It's confidence and structure, I guess, is what I would add to that. You gotta have confidence in yourself, in your protocol, and the results that you can deliver, right? But when you follow these 4 steps that we talked about today, that confidence will come through in the report of findings, 'cause you're going to be an expert, so you know what the heck you're talking about. You're gonna have a protocol that you know delivers results. You're going to be able to attract these patients, the good patients into your office with good education-first marketing, and then you're going to be able to qualify and enroll. You'll be a rock star. So at that point, you know you can help these patients, and you feel worse when they walk out without signing up. So you won't have a problem. If you try to dip your toe in this, if you try to cobble together A treatment protocol, if you try to slip slap some marketing together, are you gonna have a hard time enrolling patients? Yeah, yeah, you sure will. I don't recommend that at all because you will struggle. That's why I'm here today because you will struggle if you go that route but you don't have to, right? If you follow a proven model, if you follow these 4 steps today, you're going to have the confidence to report findings And you'll, you'll ask for 4 grand and get it. You'll ask for 5 grand and get it. And then once that happens, you want more. Once you start to get these patients under care and get them better and see the, the financial results of that, all you want is more. All you want is more. And you just want to build, help more people, make more money. It's awesome. So let me ask you a question. You've heard all the benefits of adding and growing a high-ticket niche in your practice effectively, quickly, profitably. So my question at this point, would you like some help? So instead of figuring it out on your own, wasting time and money, would you like to follow a proven method, a proven model? Because if you do, if that sounds smart to you, if that resonates with you, my program, Profit Niche Consulting, may be a great fit for you, okay?










