Dr. Vince LeoneOwner, Consultant, Specialized Practice · Owner, Consultant at Specialized Practice

Unlock Cheap MRIs: Build Your Own Concierge Service!

11 Feb 2026 · 1 min

Watch on YouTube

1:24

In this segment of the YouTube video, Dr. Vince Leone stresses that establishing a direct relationship with a local MRI facility is a critical, yet simple, strategy for clinics to offer a cash‑based concierge MRI service. He shares concrete examples: a contract with a facility 30 minutes away for a $550 cash MRI, and a historical $350 cash rate. Leone outlines the practical steps—contacting the facility’s owner or manager, presenting the clinic’s need for frequent MRIs, using the facility’s intake form in the office, and scheduling same‑day or next‑day scans. This streamlined process enables rapid turnaround, improves patient care, and creates a new revenue stream. The overall message is that clinics not currently leveraging such partnerships can easily implement this model to serve patients at a higher level while generating additional cash revenue.

I don't know about you, but one, having the relationship with the MRI facility is huge.
We did contract with a facility about 30 minutes away to do an MRI on a cash basis for $550. So if doctors don't have that kind of relationship with an MRI facility, they should get that relationship established because most MRI facilities will do that.
I don't know about you, but one, having the relationship with the MRI facility is huge. So in our neck of the woods, it was CDI. I think they're called Reyes now. But point being, these are just, you know, quote unquote small businesses. They want more business. And so, you can reach right out to the owner or the manager and introduce yourself and say, hey, we do quite a few disc treatments. We need MRIs. And I need— what we did was we need a concierge service. So, we actually had their form at the office that we would fill out. And pick up the phone, schedule them for either that day or the next day. And it was a cash service. I think ours was $350, but this was back a ways. But the point being is, it was a smooth setup and transition over to the MRI facility and then get them right back ASAP. So I think that's a little pearl there that if, if you're not doing that, that's something that's very easy to implement and will serve your patients at a high level.