Word-of-Mouth Marketing: Attract Patients Without Ads!
29 Aug 2025 · 1 min
0:42
In this brief talk, Dr. Vince Leone explains how medical practices can acquire patients for laser and shockwave treatments without spending large sums on advertising. He argues that instead of a $50,000 marketing campaign, a simple email outreach to existing patients can trigger word‑of‑mouth referrals. When a patient experiences the advanced laser or shockwave therapy and shares the result with friends, those friends often request the specific treatment by name, showing that peer recommendation drives demand more effectively than traditional ads.
