Enrico SchaeferFouning Attorney, Litigator and Ousdie Counsel - IP, Tech, TRAVERSE LEGAL, PLC · Founding Partner @ TRAVERSE LEGAL, PLC | AI, Blockchain, Social Media, Internet

The Rise of AI Avatars: Are You Ready to Be Cloned at Work? #aiavatars #clone #ai

13 Feb 2025 · 3 min

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2:37

In this conference opening, Enrico Schaefer introduces the event’s primary sponsor, IgniteCac, and its two flagship offerings: Eloquence, a personalized chatbot that mimics an individual’s knowledge, quirks, and communication style, and My Personas, a service that creates a visual and vocal replica of a person for professional tasks. Schaefer explains how these tools enable a single person’s digital twin to work simultaneously in multiple contexts—delivering training, consulting, and client interactions on behalf of the real individual. He raises pressing legal and ethical questions, citing a recent panel discussion about ownership of employer‑generated avatars: if a company creates a cloned voice and likeness, does the employee retain any rights after departure? Current law suggests the employer may claim ownership, highlighting a gap that legislation must address. Schaefer notes that IgniteCac will demonstrate the technology later in the event, underscoring the immediacy of these developments.

Chapters

Before we get rolling in today's conference, I want to talk to you about probably the biggest, uh, sponsor of the event is this IgniteCac, which offers 2 solutions. One is Eloquence, the other is My Personas. It's essentially chatbots, not surprising, chatbots that are going to be working From your knowledge with your quirks. So personalized chatbots that are stylized to you to take the place of you. And then the related product of My Personas, which is your image doing the work. So interesting that of all this, you know, big, big sponsors here, the one that is the biggest is pushing basically pseudo-identities, avatars, and your image, your likeness, your publicity rights, your voice, cloning you so that you can go out into the world virtually and do work and do training for your people, even though it's just your avatar doing the training, doing consultations with your clients based on your knowledge and your preferences, even though it's not really you. So is that what's coming in 2025? Well, this vendor already has solutions that they are offering today, which will clone you into the market and then will go ahead and allow you to be working in more than one place at the same time. One of the legal issues that came up in yesterday's panel was what happens when your employer creates an avatar, grabs your voice and your image, and sets you to work internally on a virtual basis, and you leave the company. Who owns that? Well, if you're an employee, the law right now is that the company might very well own that, own you, own the other you, the digital you. So laws are going to need to catch up with this kind of thing because This stuff is coming and potentially is even here right now. I look forward to— they're, they're doing a demonstration today, so stay tuned. I will let you know how that goes, and they're going to actually show off what they've got.