10 Grok Bots I Use to Run My Business (Steal These)

Grokbot is all the new hotness right now. People are using it for cool use cases, but I want to talk about how you can use it to make more revenue, how you can use it for marketing, how you can use it for business, how you can use it for work so you can generate more results from AI. A lot of people like to talk about, oh, you know, I use it to book this, I, you know, I use it to call this, to make a reservation, all that. That's fine, but at the end of the day, we want to talk about real productivity here. That's what we're here for, and that's what we're going to cover in this video. And by the way, if you stay till the end of this video, the Grokbot team personally told me a few things that are coming down the pipeline that I will reveal to you, but you're gonna have to stay till the end. So let's get into it. Let's into a couple of use cases that I'm actively using right now, and hopefully this will give you a couple ideas. And we'll probably share even a few links that you can use because now with GrokBot you can actually share these bots. So I'll share some of these bots with you. The cool thing is this, so I have all these different bots on the left. I'm actually asking about how our setup is unique versus the other setups. Everyone has a Chief of Staff right now. That's the one that can manage other bots. It can talk to other bots as well. That is kind of your manager bot that you're going to have right now. The other thing that I have over here is the Last 30 Days bot. There is a guy that I know named Matt Van Horn, very smart guy, and he has this Last 30 Days skill, and I love using that because it can pull whatever topic that you're trying to pull from the last 30 days, whether it's from X or YouTube and Reddit. The cool thing is I made this into a bot and I actually stole his bot that he shared publicly. Some of the other ones that I'm interested in, trial reels. So I love testing trial reels on Instagram right now. That to me, that's just A/B testing your videos. You want to be testing different overlays, different edits. And sometimes, sometimes you just tweak one word and a video can completely blow up, right? Short-form scaler. This one pulls from Overlap API, which I'll show you in a little bit. We have this AEO SEO bot, and I'm actually now calling it autonomous engine optimization. I'll show you how that works if you want to make your SEO AEO Autonomous. I'm going to show you how that looks as well. By the way, share this with people that, that you think need this too, because I think GrokBot is great because it makes autonomous agents more accessible to the everyday person. You don't have to worry about Hermes or OpenCLAW setups. They are making it a lot easier. We have something that handles my sponsorship. We have something called First Mate here that will handle looking through my GitHub and figuring out how we can make it more secure or make things more accessible for other people on the team. We have an ex-long-form writer as well, pre-call intelligence. We have stuff that handles outreach, like whether it's warm or cold. I'm trying to approach this all from a business standpoint, right? From a marketing standpoint, so we can all grow faster, because that's what we do, right? This is what we help companies with right now. It would be a shame if someone doesn't cover this stuff. So let's first cover some of the things that are unique to our setup, because I think you need to think about these when you are running a business or you're helping other people with this stuff for their businesses, right? So we help people with marketing, we help people with AI transformation. That's what we do. So the unique thing is we treat GrokBot like an agency that is not allowed to ship, not like a Life OS that books Costco, right? So this is kind of talking about Matt Van Horne. The way we have things set up, we don't have it automatically send or publish, right? We— and that's on purpose, because if you have something send automatically 100 emails that are completely off-brand, well, you're gonna get in trouble there, right? That's be negative for your business. I just set like an overall like, hey, like get it to draft, but you shouldn't be able to send. One exception being our deal desk, right? The deal desk is actually where someone reaches out to me for a sponsorship. It just responds to them within the first 60 seconds saying, hey, it's gonna be 15 grand, sometimes even 25 grand or so. And it's like, that's all we're gonna accept. And most people are gonna say no, but that's okay. It just handles that piece for me, right? We basically have different bots. Okay, so we're not trying to have one bot do a bunch of different things. And that's one mistake that I made with my OpenClaw agent initially, or my Hermes. I tried to have one super agent, right? It's also easier for your mind. It's easier for the AI as well, just when it has one job to focus on, right? Channel split a megabot with Smear. So email lookalikes outreach here, cap 20, right? What it's saying here, and sometimes it's hard to read this AI slop, basically splitting up is kind of how we do things, right? And we have a safety bar. Basically, like, you do want to set some type of criteria, and then you want to have some evals in place too, right? Eval is basically what the definition of success looks like. And you do want to have a safety bar too. And so our whole thing is like no reads, no writes, sensitive information should be covered up. You don't want to just let it YOLO and do whatever it wants, right? So this one I think is unique too. We have this pick N piece, right? What that means is like for short form content, for example, if I want to scale that out, it'll give me 4 candidates. I can pick a couple and then it'll lock and load them and they'll schedule them. They'll measure the success of these 7 days, 14 days, 30 days, 60 days out. Same thing for SEO too. So for that autonomous engine optimization piece I was just talking about, you know, we'll have 40 candidates per week. I'll pick 20 and it'll publish 20 per week. ClickFlow, which is the content generator that we have, which has an API and an MCP, it'll write those WordPress, it'll push it to draft for WordPress. It'll never edit a live page, right? Same thing for warm outreach when it comes to looking through our CRM. So 20 sent ready per day. Shortfall is fine. Do not lower the bar, right? And LinkedIn, you know, per day and only with verified funding, 12 months or higher. So this is the outbound piece, right? But all these things like LinkedIn, for example, you can't easily just connect to an API. And so WordPress, you do need like an MCP for it. What we're looking for each day is like, okay, you still need a human in the loop here. You basically need an agent verifier here at the end of the day. Once you get this working for yourself, once you get the Grokbots working for yourself, you want to then share it with other people. And if you want to share it with other people, by the way, share as template. That's it over here, right? Share as template. And so by the way, again, stay till the end because I have some cool Grokbots stuff that I'll announce that's coming straight from the team because I DM this guy like, I don't know, every other day or so. I believe his name is John. Josh Kim. So anyway, this is kind of how we've set up the rules here. So one conflict, conflict stops COS out of the room. So command center compiles worker handoffs, not source, does not execute. Caps at 10. So you can see we have rules for each of these, right? Let's just kind of go down the list over here, right? Last 30 days over here. So I just took Matt's post because Matt is the originator of the last 30 days skill. I'll say, hey, how's this different? So upgraded this for what? Like, I think I was on the go at this point, right? No X, Reddit, YouTube. Okay, so this one does. And I said, okay, well, let's go ahead and upgrade it. So upgrade complete. Okay, great. Okay. One hack for you is when you see people sharing cool stuff on X, and if you're not hanging on X, I'd highly recommend that you go there because that's where the action is. You can see people sharing their bots, you can see people sharing skills. If you want to just make a new skill or like a new bot, I'll just hit new bot and type in the X link because they crawl off of X, right? Literally just say, hey, like, should we make this into a skill or should this fold into one of the other bots? Like, what do you think overall? And you can fold it into the chief of staff and it'll decide for you, right? That allows you to just take action a lot faster instead of having to wait for all this stuff. Take a look at trial reels. Okay, let's just see how this looks. I actually haven't even seen this yet. So this pulled 9 new reel trial reels from the August 20th Grokbot episode, all true to 9:16, drafted Eric Siu, not published. Okay, and I'm gonna play one for you and let's just see how it goes. I have no idea, but I'm just looking at the headlines over here. I'm like, okay, Grokbot builds a 23-section SEO services page. Okay. All right. AI content radar finds winning ideas automatically. Okay. All right. Turns marketing data into keep, cut, spend decisions. The AI command center handles 30 sponsorship requests per week. Okay, great. Similar, just kind of some of the stuff that we're talking about. Okay. 4 horizontals drafted only. Okay. These would go to short form like TikTok, Instagram Reels, Facebook Reels, YouTube Shorts, right? For the 9 by 16s. And then the 16 by 9s over here, these might go to LinkedIn or these might go to X and they might have a caption that's included with it. But then what you would do is you might make a new bot and then you can have it handle that and you can fork it, right? So let's just play one of these for fun. Let's see what this is. So it's telling me what can be done here and it's saying what the blockers are. Then I can just tell it to, let's do it, right? While I do that, I'm going to show you some of the other bots that I have just so I can give you some ideas. But I want to show you the output that comes from this agent, right? This took from one of the templates that we had already. So don't, I'm going to use Whisper Flow to dictate this out. Hey, I actually think this is a really good start right now. And the titles are pretty good, but I'm just looking at some of the short-form videos. It's missing an overlay that will hook people in to stop the scroll. We're also missing captions as well. And you also need to tighten up the edits where you need to be able to retain the user because there's a lot of empty space and a lot of me not getting to the point and me kind of rambling. You just need to make sure that you tighten the edits up and so it can keep people retained. And we have a good retention graph throughout the entire video. I think the titles that you have are good. I think you're picking the right moments. I think you just need to tighten up the editing. So, okay, boom, right? We kick that out and we just continue on here. Okay. What else do I like? Okay. I like this AEO SEO bot. Okay. So here's how I've been working with it back and forth. So just keep in mind, like a lot of these people are talking about this stuff. Oh my God, I just built it. It's so easy, right? No, you're going to have to work with it quite a bit. Again, pull in some skills that you have already. Okay. Whatever API keys you have, whatever MCPs you have, define what the definition of done looks like. You got to have some good evals. Eval will help define a definition of done for the agents to pull in. And then now I'm just like, okay, are you even reliable at this point where this could be autonomous engine optimization? So this is me being cheeky with it, right? Not fully yet. Okay, uh, in the stack, okay, Bit20, ClickFlow drafts, uh, 7, 14, 30-day on clicks, J4, uh, free consultation submit, and AI share voice. Okay, keep in mind, if you're gonna do this, right, if there's gonna be one bot that I'll share, I'll probably share this one. You have to make sure that it aligns with your goals. Me as a business owner, okay, me thinking about ROI, traffic matters, sure, share voice matters, sure, but I care about is this actually generating more leads, right? By the way, if you're leading marketing at a company, if you speak that language, you're going to be better than 99% of marketers, okay? So this is not auto-publish, uh, keep that loop tight, eval. So the next Zip does not ship CTA or stats fail. Only change if you want me to draft the 20-minute. Let's do one, then show me one preview. Okay. Look, I'm continuing to work with— then that's, that's why I probably recommend that you only build a couple of these at a time. Don't try to just go for 30 and, and, you know, out the gate, because that's going to be difficult to, to manage, right? Okay. This one's working right now. Well, how about this outreach agent right now? So let's see what this is. I saw a really good post on X. I was like, okay, hey, should we just build this into our outreach? Right. Not this bot. Um, here's some things that we should steal for this one. I'm like, okay, let's, let's steal that part, but should we make a new one for LinkedIn? And then it made one, a new one for LinkedIn, right? And so what does this do over here exactly? It uses HeyReach, which can do LinkedIn outreach. Gojiberry, I think, which can do LinkedIn outreach as well, but we pay for HeyReach. And we also have LinkedIn Recruiter too. And for me, I'm like, I'm paying for all this stuff already. Why don't I just keep it all going? And if it's working, then we should roll out all these bots for other people on the team, and they should just keep this running all day when they're doing their regular work. And that's basically it. From this, I've spawned a new bot over here. Tell me the next steps here. I want to preview immediately so we can, uh, just start running this today. Like, even wait till Monday? Let's just run this every single day. Be cheeky as you want with this stuff. Okay, I'm gonna go with a few more. Shortform Scaler. Okay, this one seems pretty good for marketing. Overlap is a great tool I use. I think it's overlap.ai. It's great at finding clips, and it has an API, it has an MCP as well. And it'll also caption the clips, it'll find the right moments for mid-form and long-form and short-form as well. And that's good. And by the way, if you imagine you just publish a webinar to it, it'll do a good job of finding the right moments ultimately, and you can just continue to tweak it, right? And I think that's good. I think think X, the GrokBot itself, like running these trial reels, it's kind of just doing it itself. And honestly, I probably should have just told it to use the Overlap API to, to run this. Um, but I'm actually curious to see what it comes up with, right? So Short Form Scaler, the way this one works, at least I want to have 4 short forms published per day, or at least 4 candidates, and then I can approve. And that way, like, I'm not just letting it kind of do its thing, right? Again, the cool thing is once you start getting it going, you can hand it off to someone on your team, and everyone on your team should become an agent manager. You might get it working But you can't manage these things, right? You need to hand these off to other people and that's how it works. And so the short-form scaler will, will, will kind of get more short-forms out. The trial reels one is important because it will test out different overlays and it will test out different editing as well. And then it's just going to keep testing. I don't know. Let's say I want to test 4 a day. Trial reels are great because you're testing against people that don't follow you. And if it performs well on those, if you made like a little tweak and then one does like 10,000 views in trial reels, the other ones all do like 100 views. Then, you know, from the 10,000 one, you can go ahead and make it a little tighter, publish a net new one, and it'll get a lot more views for you. And that's how you can start to really compound your views. But you do need someone that's managing social for you. And that's why everyone that's joining my company, you need to be super AI-pilled so you know how to manage this stuff, right? And by the way, we are hiring right now. So if you know how to do this stuff, let me know. You can reach out. There's a little small questionnaire that we'll send over to you to see if it's a good fit. So there's that. If you want to get access to the best go-to-market skills, we have the Skills Dojo, which is completely free. So if you go to skillsdojo.com, literally you can find an entire directory. You can the skills, you can download the skills, you can make a profile as well. And we want to make skill sharing more social so you can— again, you can share the best things, you can find the best things, you can fork the best things, and you can get skills that we have that I put out there around like CFO skills that I've had or AEO skills or content skills that I use to help us generate real results and we use for our clients as well. So just go to skillsdojo.com and we'll see you on the other side. The next one that I really like is the Talent Bot. The Talent Bot is cool because it will look through my applicant tracking system, like your CRM for your recruiting. We use an agentic recruiting platform called Juicebox, and Juicebox has agents that reach out to people. So you can sync with that too. You can also use LinkedIn Recruiter too. So you can use all the things because GrokBot does a pretty good job with computer use. This guy over here, Mike, he reached out for an SEO role. And basically what we do now for everyone that applies, we just send them these questions. Hey, thanks for applying. Just a few questions to be respectful of your time since we're looking for a certain type of individual. What percent of your tactical work is done by AI today? And then what is your daily AI driver? How are you using them specifically? And what are you spending out of pocket on AI in terms of dollars? Actually, we have like 3 more questions and like, what's the coolest thing you built with AI? Can you screen share? What's a workflow that you stopped using? So we've actually upgraded that a little bit. This is getting better and better to the point where I can let it just operate semi-autonomously. And then once I feel really good about it, then I can hand it off to recruiters or people that know how to use this stuff, right? And I will just say this, like in some cases I'd rather prefer hiring someone that's coming out of high school or someone that's coming out of college that knows how to use this stuff already because they don't have any preconceived notions on how to work. Someone we had recently that they're getting bogged down, there's so many emails to review? How am I supposed to work when I'm not working on the weekends and blah, blah, blah? I'm like, dude, you just run workflows. And then you have stuff that reviews your emails for you. But the fact that you're talking like that means you don't know how to work in a new world. And that's going to be more of a mental block that might be more pain than it's worth, right? And so I believe that mindset is not something that you can train someone else on. It's something that they need to go on a journey on for themselves, right? When you are trying to get better, you're stuck in the mud right now, you have to embrace the suck, you have to get through the suck, you have to change your habits, you have to read a lot more, you have to get mentors, right? Dude, you have to just adjust how you do things. Sometimes you have to throw away how you did things in the past. That is how you actually get better. But most people don't go through that journey. And that's why most people are most people. And then you don't want to be like that. So the next one I got from you is something that I took from X. Someone had this first mate bot. I like how it calls me captain all the time because it's first mate, right? This is a software factory with a front desk. Okay, so first mate is a front desk specialist, do the work for code, investigate before we change anything. We don't merge until I say so. And I stay the only person the company has to brief. That's how I scale without becoming the bottleneck. A lot of the stuff that you're creating, maybe you're using a GitHub repo, maybe your team's using a team repo as well. You need something that's monitoring this stuff, especially for someone like me that's not on top of the details as much as I should be. You need something like this, right? And I've even handed this off to other people on the team and they have their own First Mate bots because if you want to scale, you need to make sure that you have the foundation right. Otherwise what happens is if there's no discipline in terms of how you go about creating things, then it can become a mess very quickly. So for example, like let's just say we— you have like a team repo, right? And with the team repo, everyone can write everyone can do whatever they want, everyone can push to production without reviewing. And well, then what happens? Well, you're gonna have a lot of bloat, you're gonna have a lot of security issues that compound. So that's what it is. But ultimately, I've given you a sense of how to use this. I mean, we have this revenue signal where it gives a, you know, outreach command center where it shows like daily how the outreach is going, how it's getting better over time. With the short-form scaler, we have this company AI as well. We have the ex-long-form writer skill that takes the skill that I've created from my ex-articles and it just makes this into a bot. Pre-call intelligence, it'll just show you like who you're about to talk to and also how the previous conversations have gone and how you should approach this conversation potentially, and also what not to talk about too. So last week we talked to a private equity firm and it specifically said, hey, here's what the private equity firm wants to hear about, here's what they don't want to hear about. They don't want to hear about VCs, they don't want to hear about Sequoia, they don't want to hear about Andreessen Horowitz, they just want to hear about private equity. So that's what it is, right? I'm going to continue to make this better. Eventually what's going to happen is you're going to have a lot of bots, you're going to have to park these bots too, right? You're gonna have to park them because it's hard for you to be managing so many bots at the same time. You're going to have to get better at managing agents. I think GrokBot is one of the best ways to get started with it. And I promised you, if you stayed till the end, I'm going to give you a few more things that GrokBot has coming down the pipeline. Okay. So I was like, this is cool, but we have, we have a Hermes that lives inside of our Slack that talks to the team. And it's really good. It has a lot of context. We connected through our API gateway, which is secure. There's all these things, right? So I'm like, look, when you have the Slack integration coming out, they're Like very soon, right? When I mean Slack integration, I mean the Grok bots are actually living inside of your Slack, okay? That makes it a lot more powerful. So that is coming down the pipeline. How do you make it multiplayer inside of Grok bot? How do you make it where you could talk to other people on your team? That is coming as well. You want other people to make use of your leverage because there's nothing more I want than other people to be able to use my templates, my bots, and then make them even better. And then we can just upgrade to that version if it's truly better, right? It's the mastermind that helps everything get better ultimately. Those things are coming down the line, like talking around, uh, permissioning, security, governments, all those things. They've considered that and they have a lot of these things and they have the Cursor team that's working on this now. Keep in mind they bought Cursor, right? There's a lot more that's coming down the pipeline. I think it's worth paying for this. And now I think you can get it on one of the lower versions of Cursor or whatever. I happen to be on the $300 version, but for the $300 version you get Cursor Ultra, which is $200 a month, and that's included. You get very generous usage. And I'm just going to stay on that for right now and see how that goes. In fact, you know what, let's just look at my usage over here. My usage is at 0%. I think they just keep resetting me. Apparently I'm not using this enough, so maybe I can downgrade, right? I think this is a really good deal that they're offering. I think GrokBot, from a marketing, from a business standpoint, amazing. Let me know what you think in the comments. Let me know what bots that you're excited that, that you're actually using right now, what's actually helpful. Hope you enjoyed this video and we will catch you in the next one.