
Eric Siu breaks down storytelling into three levels for creators and businesses. Use strong hooks with built-in tension, keep stories short, and maintain a daily story bank. The goal is making your content work harder to earn money.
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So here are the 3 levels of storytelling if you want to make more money. So number one will be very simple. When you think about the South Park founders, the reason that their show has been so popular for such a long time is because they have this one concept. When you tell a story, you can't just say, and, and, and. If you keep saying, and, and, and, there's no tension to the story. You have to have tension built in. You also have to have a strong hook when you are telling stories. So I'll give you an example here. When you are watching reels, for example, you need a good hook to get you in. Like I tried to hook you in for this one. But when you think about your favorite shows that you watch, there's always hooks that get you in. There's always cliffhangers that keep you hooked. To the next one. But also at the same time too, when you're telling stories, you want to keep things succinct. So what I mean by that is that you don't want to just keep talking and talking, talking. You want to just have the key parts in there. And if you're able to do that, that's going to help you go a long way. The final thing I'll leave with you is that you want to build up a story bank because you're going to have interesting things, at least one interesting thing that happens to you every single day. What you want to do is you want to record that into a spreadsheet that you can just note into all the time. By the way, if you have all these AI note-takers, you can just ask, hey, what's the most interesting thing that's happened to me over the last couple of weeks? And then off of that, you're going to be able to tell interesting stories, maybe in presentations or maybe on the social content that you create to generate more reach. If you want more videos like this, just follow and I'll send you more tips on storytelling, business, AI, and more.










