Eric Siu lists five roles marketing agencies are urgently hiring for: creatives (video, audio, design), data professionals who tell stories with data, short-form video editors, paid media specialists, and influencer marketing managers. His agency Single Grain is hiring for all of them.
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Here are 5 in-demand jobs that agencies are hiring for. So this is data from what I'm seeing at my agency and also comparing data with other agency founders as well. Number 1 is creatives. So one of the big X factors with marketing is you need strong creatives, video creative, you need strong audio creative, you need strong design creative, whatever it is exactly. Number 2, the second X factor is data. So you need strong data scientists, data analysts, you need someone that can tell the story with data, and you need someone that can produce good data reporting as well. Number 3, short-form video editors. This is a short-form video. Number 4, paid media I do believe paid media is getting commoditized, but they're still in need to help connect the dots. Number 5, last but not least, influencer marketing managers. By the way, we're always looking to hire great talent at Single Grain. You can learn more over there. So