Enterprise-level SEO professionals are scarce and highly valuable. Major brands like Nike and Amazon depend on organic search traffic, and the few SEOs who can operate at that scale are exceptionally skilled and well-connected.
The third one is SEO. SEO, especially for large enterprises. You think about Nike, you think about Amazon. They all have a lot of traffic coming to their website and they need to do a better job with their SEO. And there aren't a lot of SEOs these days. Okay. But the SEOs that I know that are enterprise level, they are exceptional. They say amazing things. They know amazing things. They know the right people. And that's super helpful.
