Eric Siu lists five marketing side hustles: strategy, paid media, SEO, analytics and reporting, and outreach. Each one lets you sell a specific skill without building a full agency.
Here are 5 marketing side hustles that don't suck. If you're looking for more side income, here are a couple ideas for you. Number 1 is on the strategy side of things. So tactics, that's actually the execution. Strategy is actually the thinking. And I find that nowadays a lot of marketers lack strategic thinking. So strategic thinking is worth its weight in gold if you can prove that you've kind of been there, done that. Number 2 is on the paid media side of things. So if you're good at paid media, you can pick up a couple of side clients as long as it's not competitive with your main job. Number 3, same deal with SEO. As long as people are searching for things, it's still going to matter. And number 4 is on the analytics side of things and data. If you can tell a good story, if you can create good reports, you are going to be needed. Your skills are always in demand. Number 5 is outreach. That could be on the sales side of things, on the influencer side of things, and on the PR side of things. So
