Eric Siu walks through ClickFlow, a tool for growing organic traffic. It includes a Content Decay tool to find pages losing traffic, a Content Editor with keyword and readability suggestions, change monitoring, and an Experiments section to test title and meta changes.
Okay. So today we are going to talk about 5 new ways to grow your SEO traffic in 2020. Now these 5 new ways we've actually been developing for the last couple of years or so, this is our SaaS product called ClickFlow. And we're going to walk through a couple of things and there are some free things in there that you can absolutely use to grow your SEO traffic. Or if you're creating content at all, this will help with your content efforts. These are pain points that we've dealt with over the years. So we just decided, you know what, why don't we just go ahead and build something? So we're going to walk through some of these features for you. And, um, you know, you can decide if you want to check it out or not, but at least it's going to give you ideas on things you can be doing to help grow your organic traffic moving forward. And if you have any questions at all, feel free. You can just tweet at me @EricOSiu, or you can just email me eric@clickflow.com. So hope you enjoy the video. Let me know what you think in the comments. All right, the first thing I want to show you that's completely free is the content decay tool that we have. So this tool If you just Google ClickFlow content decay, it will be able to point out the pages that are losing traffic on your website. So you can see right here, this page since peak, we've lost 31% of traffic. What does that mean exactly for you as an SEO/content person? That basically means that you can decide to go to the page and you want to maybe start a test. Starting a test could be changing the title, adding more content to it, building more links towards it, but ClickFlow will basically track that for you. Um, this right here, we're just kind of monitoring the dip. In what you have. So that's one piece of it. Now, the other piece, the second part of ClickFlow is let's say we are trying to occupy, we are trying to optimize for a keyword like best email marketing services. Okay. So right here, ClickFlow, when you're writing content, it will tell you the keywords that you need to be adding. So imagine if you gave this to your writers and you just said, hey, I want to optimize for this keyword. Um, and they don't need to know SEO. This will just tell them, this will check it off when you're adding content to it. Email marketing tools, email marketing service. We'll show you the readability, the grade as well, and the word count. And you can copy this content as HTML and then send it off to your— send it off and basically have it implemented on your website. Now, the other thing that we have with ClickFlow, as an example, we can basically monitor how pages are doing over time. So we call this change monitoring. So this is the third part, but 10 effective SEO techniques to drive organic traffic in 2020. You can see what happened here was that we just changed the title from the old way to the new way over here. We added one more. And, um, basically from there, we, our clicks actually went up and our impressions actually went up as well. Um, so we're able to monitor the pages that we are running tests on and that just makes things a lot easier. All right. And you know, the other thing too, we can track when new pages are coming up. We can track when, changes are made to important pages as well. And then if we go to the dashboard over here, we can also run, we can run experiments. So, let's say we want to run a test on this page over here. We want to test a, we want to run a new title or meta description test. We can actually just kind of compare the old title to the new one, and then we can run a test that way. So, you actually can run before and after tests. Pre-post tests, or you can call them A/A tests on the SEO side. So this would be, I guess, the 4th thing or maybe even the 5th thing because we talked about all these different features. So just to recap, you know, we have our Content Decay, which is a completely free feature to use and we'll be able to monitor the traffic that you're losing. We have our Content Editor as well. It's going to tell you the right keywords that you should be adding to content. We also have experiments that you can run. So Experiment section, we can track the changes as well. And then we can monitor, you know, new page tracking, page changes as well. So it basically is your suite for content optimization and it's going to help you get more organic traffic ultimately. So hope you enjoyed this. Let me know what you think in the comments and yeah, don't forget to subscribe and hit the like button if you actually enjoy videos like this and we will see you, we will see you later.
