Eric Siu demos six AI tools for marketing: adcreative.ai for automated ads, Movio for AI avatars, Tome for presentations, SEO.ai for content optimization, an AI thumbnail generator, and Jasper.ai for writing. He walks through pricing and use cases for each.
I'm gonna give you 6 marketing AI tools that will change the game. And none of these are ChatGPT, which is a great tool, by the way. So let's go ahead and start with number 1 over here. If you are really good at writing prompts and if you're good at defining on what you're looking for, this tool, adcreative.ai, is going to help take it to the next level for you. So you can see there's different brands here. So WeWork, Tesla, and you can see the different images down here. This is for Under Armour. These are pretty good. They're pretty good ads. And so if you're able to define what you want and then you're able to kind of tweak it, if you are able to ask good questions, to the AI, then you're going to be able to create good ad and social creatives that will take things to the next level. And you can scale things out without having to wait a long time for designers to get this done for you. So starts at $29 and kind of goes up from there. Each credit seems to me for each ad that's creative. So let's take a look at this. So what is each credit? So each creative banner you download to your computer will equate to 1 credit. Based on the package you select, you have 10, 100, or unlimited number of credits that renews each month. With Ad Creative AI, you can create thousands of visuals, select and download only the ones that you want to test your marketing strategy. So I think this could be really interesting long term. So they have one for startups. So $29.59, $99, $149. I think this is very reasonable. Now, if you're an agency, as an example, we're taking a look at this. If you want unlimited, I'm pretty sure it'll probably cost you like $1,000+ a month or so. I would just suggest that if you test this out, then you are able to upgrade as you need. And so I think this is very flexible. I think this is going to be a very nice business. Number 2 is Movio. This one is about creating an AI avatar. So you're able to write the text on what you're looking to have said, and maybe you can have a female avatar, you can have a male avatar. Basically, you can turn your text into a spokesperson, right, by typing and clicking. And so this is really interesting, especially if you're looking for someone to maybe have a chatbot on your website. You could have the spokesperson talking to the person, they feel like they're getting their questions answered, or you can have answers typed out and you can have the spokesperson basically speaking to the individual as if it's a person that's actually answering the question in real time. So I can see this being really interesting for the long term. Pricing on this one, let's just take a look at it. So $30 a month, you get 10 minutes to create. And then if you're looking for Pro, you get 90 minutes. I would just say, like, as we continue to go through this, don't feel like you have to use every one of these tools. Just pick whatever seems to be a need for you right now and just test it out. Tome is another interesting one. This is more so about using text to create slides. So if you're going to speak at a conference, if you're going to present something to your team, you can use Tome to help you do that. And you can see down here kind of what this little demo looks like. So basically These are the slides. If you tell it what to do, it's going to pump out these slides over here. So add a page about sustainability. Okay, let's see what happens here. So it generates the page. Okay, boom, sustainability, right? So I think this could potentially be interesting for those of you that are always looking to present things. This is just going to save you a lot of time. This is going to get you 70, 80% of the way there, and then you can kind of fulfill the rest. And by the way, if you click on the link below, you can subscribe to our newsletter. We have over 30,000 marketers that follow. It's called our Growth Marketing Weekly Newsletter. That's completely free. The next product over here is SEO.ai. And so you can see, just look at the screenshot over here. If you put in an It's going to basically score the article and it's going to tell you what to add. There's a lot of tools out there that can do this already. So Surf for SEO is an example. But, you know, it seems like this is more automated. So it'll help you with the keyword research, it'll score it, content suggestions. You can let the robot write for you as well. But just make sure you always have a human that's reviewing and kind of making sure, cross-checking that the information is correct. My take on this tool over here is that it's probably ahead for now. But, you know, when you look at the other SEO tools out there, they'll probably build in this feature. But if you want to get ahead of the game right now, you know, you can just use a tool like this. Looks like there's a free trial. Standard, $49 a month, and then Enterprise. Again, I think that's very reasonable. This is one that I think is really interesting. So being able to generate YouTube thumbnails with AI, that's going to be killer because you think about all the money that MrBeast is spending on his thumbnails and he creates a ton of thumbnails and the thumbnails matter because that can be the difference between you getting 3, 4, 5x more views on a video just because it's more interesting for people to click on, right? You can basically just write the title of the video and then write what happens in the video and you can generate 40 thumbnails. Basically, you know, cost you $5 to do. So I think that's worth it, right? And chances are, I mean, there's only gonna be like 1 or 2 that look really good, or maybe 3 or so, but ultimately this is gonna save you a lot of time. Last but not least here is Jasper.ai. So they're valued at over a billion now. They've raised $200 million or so in venture funding. In terms of the most feature-complete toolset here when it comes to GPT-3, Jasper's got it. So when you're looking to create blog posts, headlines, social posts, things like that, Jasper makes it very easy to do so. And I think video scripts, captions, all that stuff, right? And so let me know if you think I missed any tools in comments below. And if you want us to handle kind of the AI marketing stuff or any marketing at all, you can check out my ad agency, singlegrain.com. Also, if you want to understand why I pay over $25 grand to attend events like TED, this will be the last thing, you can check out the link over here. And that being said, we'll, we'll see you later.
