99% of Marketers Overlook This Social Platform ✨#shorts

12 Jan 2023 · 1 min

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This content was created by Eric Siu. This content was uploaded by Eric Siu. This is a YouTube short titled "99% of Marketers Overlook This Social Platform ✨#shorts" (posted 2023-01-12). The clip is a short monologue about social platform posting behavior: the speaker contrasts Instagram (about 87% of users post) with LinkedIn (about 1% of users post) and notes that LinkedIn needs more content. Single speaker, promotional/educational social-media advice.

Chapters

LinkedIn organic is super strong right now, and the reason for that is because on Instagram, what percentage of users are actually posting? And then now think about this: what percentage are actually posting on LinkedIn? So percentage of users posting on Instagram versus percentage of users posting on LinkedIn. If you wrote 87% or above for Instagram, that's what it is. So 87% of users are actually posting to Instagram. Now for LinkedIn, guess what it is? It's 1%. So 1% of users are actually posting to LinkedIn, which LinkedIn needs more content.