Anthropic launched a $1.5 billion joint venture with Blackstone and Goldman Sachs to embed Claude into mid-sized companies. The deal includes applied AI engineers working on custom solutions, signaling that agencies and service partners are still essential, not obsolete.
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Anthropic has decided to start a $1.5 billion joint venture with multiple Wall Street firms. You got Blackstone in there, you got Goldman Sachs in there. They're all major investors. The organization will work with mid-sized companies across sectors to bring Claude into their most important operations. Applied AI engineers from Anthropic will work alongside the firm's engineering team to identify where Claude can have the most impact, build custom solutions, and support customers over the long term. So why is this important? First and foremost, Anthropic and OpenAI are doing this. That means that everything still comes back to services at some point. And you might be thinking, oh, I run an agency now, I have no chance. No, this actually reinforces that people need agencies, they need services companies to help with implementation here. So I think this is a net positive thing. It's not a negative thing.