YouTube videos about AI earn roughly four times the revenue per thousand views compared to non-AI videos, because companies are spending heavily on ads targeting AI-interested audiences. Creators publishing AI content capture higher ad revenue while advertisers pay more to reach that audience.
Chapters
Anything related to AI, companies are spending an arm and a leg on marketing. Yep. So I've been publishing YouTube content. You have too. Uh-huh. I don't know if you've noticed this because a lot of your YouTube videos are AI-related. You look at your RPM? My revenue per— Milli? My revenue from AI-related videos, when you look at it on an impression basis, is roughly 4x higher on my AI videos than non-AI videos. I'm looking at mine right now, but that's interesting. So are you making more AI videos now? No, I don't really care for the YouTube videos, but it just goes to show anything related to AI, companies are spending an arm and a leg on marketing, which means if you're a publisher, you can, uh, or a creator, you can end up making way more ad revenue. But as a business, if you're in the AI space bidding for that audience, you're going to spend an arm and a leg right now based on this data.