Eric Siu argues that AI tools won't fix a broken business. Instead, focus on fundamentals that drive revenue: getting product mentions on Reddit, nailing the basics. Skip the flashy AI-generated videos and images until you've proven they actually move the needle.
How many of you guys focus on getting mentioned on Reddit, your products and services? Raise your hand, be honest. Look around the room, everyone, look around the room. You see how very few people are doing this? Yep. It's these basic things that drive revenue versus a lot of companies in here. And check this out, how many of you guys use AI to create like cool videos and images? Raise your hand or have done it. Look around the room, a lot more people. And I bet you a lot of those cool videos and images aren't driving revenue. And I'm not saying that they can't drive revenue, We want to get back down to the stuff that's actually going to move the needle, and after you start growing your revenue and profitability, then go do all the fun stuff that may not drive ROI anytime soon.
