Eric Siu breaks down what happened after appearing on Diary of a CEO with Stephen Bartlett: 800K YouTube views, 400K Spotify plays, 200+ daily product signups, 1,700 workshop bookings, and thousands of new social followers. The exposure brought job applicants and more podcast invitations.
You know Diary of a CEO with Stephen Bartlett, that podcast? So basically that's like a big podcast. If you get on that one, you're going to get like a couple hundred thousand, if not like maybe a couple million views or so. So Daniel Priestley said, what's it like being on Diary of a CEO with Stephen Bartlett? Some headline numbers. In one week, the episode was seen by 800,000 people on YouTube and about 400K on Spotify. We're getting an extra 200+ new signups a day for Score app, which is, I'm assuming, his SaaS product. 1,700 extra people booked onto live Zoom workshops I had scheduled. So let's consider that a webinar. 3,000+ people added me on LinkedIn, 9,000+ on Instagram. Half a dozen big podcasts have reached out, dozens of people submitting CVs to work with us. He says the experience itself was brilliant. Steven and his team are elite. Everything they do is a reflection of their commitment to being the best at what they do. I find that interesting. I mean, that's what it's like to be on a big podcast.
